Skoda, one of Volkswagen's classic brands, headquartered in Mlada-boleslav, Czech Republic, is one of the four oldest automobile manufacturers in the world. The brand was founded in 1895.

Development history

Skoda automobile, which entered the 2 1 century, truly ushered in its own glory. Skoda automobile has become an active brand of Volkswagen through its understanding of popular culture, absorption of technology and absorption of experience, and is the main brand of Volkswagen Group to continuously explore the market.

April 2005? The cooperation between KODA Automobile and Shanghai Volkswagen Automobile Co., Ltd. opened the road for Skoda Automobile in China.

September 2006? KODA brand was officially launched, and its Chinese name "Skoda Automobile" was announced.

On June 6th, 2007, Skoda's first strategic model in China, Octavia Ming Rui, was officially launched.

On February 22nd, 2008, at 65438, fabia Jing Rui, the second model of Skoda brand, officially entered China.

On August 18, 2009, Skoda's new B-class Superb Express was officially launched.

20 10 On September 30th, Skoda Motor Company's full range of second-generation environmentally-friendly GreenLine green cars appeared at the Paris International Auto Show.

20 1 1, Skoda automobile opened a new era with a brand-new corporate image. The original arrow icon has been redesigned with more vivid colors, and the color of the arrow has also changed from "natural green" to a brand-new "Skoda green".

20 1 1 year, Skoda's global sales reached 875,000 vehicles. ?

201265438+1October 10, Skoda released the detailed sales data of 20 1 1. In 20 12, Skoda introduced three new modified models to the market, including new Octavia, new Citigo and Rapid. Skoda delivered 939,200 vehicles worldwide in 20 12, an increase of 6.8% over 2012.

In 20 12, Skoda's annual sales in China reached 235,700 vehicles, up by 7. 1% year-on-year, and its sales in China accounted for a quarter of the global sales. By the end of 20 12, Skoda has established 390 marketing service outlets throughout the country. Skoda plans to increase the global sales in 20 18 to at least10.5 million vehicles.

20 13 On June 20th, Skoda automobile brand initially completed its product structure in China, consisting of Ming Rui, Jing Rui and Supai, covering A0, A and B markets of China automobile market.

References:

Baidu encyclopedia Skoda