As the only Binjiang International Outdoor Music Festival in China, the Yangtze River International Music Festival is the largest live music performing arts fair in the Yangtze River Delta region. Since its establishment in 2009, it has cooperated with Midi, Strawberry Music Festival, and China Foreign Culture Group company, Korea SM Entertainment Co., Ltd. and other top domestic and foreign brand organizations, as well as cooperation with many first-line singers and artists from cross-strait, three places, Japan, South Korea, Europe and the United States, the Yangtze River International Music Festival already has strong brand value and rich resources. As a long-term The highly representative cultural and creative industry model in the Yangtze River Delta region has been reported many times by domestic and foreign media, and a publicity, marketing network and sponsor system covering most urban areas in the Yangtze River Delta have been gradually built. Shiyezhou Yangtze River International Music Island has also become a popular tourist attraction for residents of Jiangsu, Zhejiang and Shanghai during the May Day period. The 2016 Yangtze River International Music Festival will be held as scheduled during the May Day holiday in Shiyezhou, Zhenjiang, known as the "Music Island", and the quality will be improved again. This year is also the fifth year that the Yangtze River International Music Festival has been held. The organizers emphasized the focus on the "Internet" concept and upgraded the artist lineup and participation experience.