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Automotive World Brand Value Ranking 2009

Spyker

Country: Netherlands

Brand Founding Time: 1875

Brand Style: Beautiful Art and Technical Perfection Combination, gorgeous and timeless, unique

Classic model: C8 Spyder (from NT$4.88 million)

As an old factory with a history of more than 100 years, Spyker has always maintained the brand’s unique style . The sports cars they produce are all hand-made, have unique lightweight bodies, use large-displacement mid-engines, rear-wheel drive, many indicators adopt F1 standards, and have amazing performance parameters.

In 1898, the carriage builders Jacobus and Hendrik-Jan Spijker, two brothers, built their first carriage in Amsterdam. Cars using Mercedes-Benz engines and excellent body manufacturing technology immediately ushered in bursts of applause for them. In the same year, as a tribute to the upcoming coronation of Queen Wilhelmina of the Netherlands, Spike manufactured the famous golden ceremonial carriage, which is still in use today. From that time on, the Spyker brothers entered a turning point in their careers: fully investing Spyker into automobile manufacturing. In order to better adapt to foreign markets, they changed the "ij" in the middle of Spijker to "y", and the company name was changed to SPYKER from then on.

As a well-known manufacturer of top-end luxury sports cars, the noble sports cars manufactured by Spyker are completely customized according to the needs of customers. In 2005, Spyker increased production to about 100 vehicles per year. Not only do we only produce for a limited number of distinguished car owners, a reflection of their success value, but each model is also the crystallization of out-of-print collections. That is, Spyker will launch a new car every year, and each model will be produced when the global production reaches 500 units. Stop immediately. Spyker's target is the most high-end users in the sports car market. These customers are mainly concentrated in the United States, Western Europe, the Middle East, Greater China, and some smaller wealthy countries, such as Switzerland and Monaco.

Rolls-Royce

Country: United Kingdom

Brand Founding Time: 1904

Brand Style: Luxury

Classic model: Phantom starting from NT$5 million

Mr. Rolls is an aristocrat and racing driver who loves to socialize and make friends. He has always wanted to produce a car that truly belongs to the UK. Mr. Royce is an outstanding engineer with many talents. He is very interested in Rolls's plan and gets to know him, and they jointly produce famous British cars. The first Rolls-Royce was built in Manchester. From then on began a highly regarded career. In 1906, Charlie Rolls and Henry Royce co-founded Rolls-Royce. Initially, Rolls-Royce was engaged in the manufacture of aircraft engines. Cars were the successor products, and it still continues to produce aircraft engines.

Flying Goddess

The sculpture trademark of Rolls-Royce is a shining silver statue of the Flying Goddess. There is also a story about the origin of the "Flying Goddess" statue: In 1911, through a friend Through Sir Montague's introduction, Rolls met Charles Sykes, the painter and sculptor of "Automobile Illustrated", and he implored Charles Sykes to design a sculpture trademark for "Rolls-Royce". Sykes used Miss Shanton of this newspaper as a model to design the "Flying Goddess", which means the soul of speed. On February 6, 1911, the "Flying Goddess" descended on Rolls-Royce, and the whole world was immersed in the fresh air and the beautiful music melody of the vibrating wings. The opening ceremony of the "Flying Goddess" was as grand and enthusiastic as the first Rolls-Royce car rolling off the assembly line.

The logo pattern of Rolls-Royce uses two "R"s overlapping each other, which symbolizes that you are in me and I am in you, reflecting the harmonious and harmonious relationship between the two.

Bugatti

Country: France

Brand Founding Time: 1909

Brand Style: Technical and Artistic Perfect combination, luxurious and comfortable, easy to drive

Classic models: Brescia, Royale, Atalantes, Pur Sang

Bugatti is a world-famous old sports car brand. In 1909, Italian Edo Ettore Bugatti founded Bugatti Company in Germany, specializing in the production of sports cars and high-end luxury cars. Due to changes in nationality due to the geographical location of the factory, it was in Germany from 1909 to 1918; in France from 1919 to 1956; and in Italy after the factory was rebuilt in 1991.

The English letters in the Bugatti trademark are Bugatti, and the upper part EB is the abbreviation of Ettore Bugatti in English pinyin. A circle of small dots around it symbolizes ball bearings, and the background color is red.

Bugatti cars are one of the most popular classic cars. Models under the Bugatti brand can be seen in many famous car museums around the world. They have high performance and novel and smooth body shapes. Right down to the configuration of the engine is unique.

Maserati

Country: Italy

Brand Founding Time: 1914

Brand Style: Noble, elegant and unassuming, Extreme sports and comfortable driving fun

Classic models: Quattroporte, GranTurismo (from 1.79 million yuan)

Maserati is a famous Italian racing and sports car manufacturer, founded in Bologna in 1914 established. The company's headquarters are now in Modena, and their emblem is a trident. Maserati was part of Ferrari (a company majority-owned by Fiat SA) for several years and is now directly owned by Italian auto giant Fiat SA.

The Maserati brothers, Alfieri Maserati, Bindo Maserati, Carlo Maserati, Ettore Maserati, Ernesto Maserati and Mario Maserati were all involved in automobiles in the early 20th century. Alfieri, Bindo and Ernesto build 2-liter Grand Prix racing cars for Diatto. In 1926 Diatto ceased racing production, leading to the creation of the first Maserati creations and Maserati models. The first Maserati driven by Alfieri won the 1926 Targa Florio. Maserati began building racing cars with 4, 6, 8 and 16 valves (actually two straight eight valves mounted one on top of the other). Mario, an artist, is credited with designing the company's logo: a trident. Alfieri Maserati died in 1932, and his three brothers kept the company running, producing race-winning race cars.

Aston Martin

Country: United Kingdom

Brand Founding Time: 1914

Brand Style: Styling Chic, meticulously crafted, and excellent in performance

Classic model: DBS (from NT$4.1 million)

Aston Martin was originally a British luxury sedan and sports car manufacturer. Built in 1913, the founders were Lionel Martin and Robert Bamford. The company, based in Newport, England, is world-famous for its production of convertibles, racing cars and limited-production sports cars. Although participating in car racing is an important means to develop car production, it was too expensive and poorly managed. In 1987, it was acquired by Ford of the United States.

The Aston Martin car logo is a flying roc with the English words Aston and Martin respectively. It means that the company is like Dapeng, with sprinting speed and lofty ambitions. The English words "Aston" and "Martin" respectively indicate that it is a "three sworn brothers" automobile company. Aston Martin Lagunda, a company that is world-famous for producing convertibles, racing cars and limited-production sports cars, has a great reputation. I wonder if it benefited from the luck brought by this roc.

Aston Martin will remind people of the legendary story of 007 James Bond. It seems that Aston Martin's success is attributed to him.

Bently (Bently)

Country: United Kingdom

Brand Founding Time: 1919

Brand Style: Great driving feel, Combining traditional hand-made craftsmanship with powerful sports performance

Classic models: Arnage 728 (from RMB 9.98 million), Arnage RL (from RMB 5.48 million), Continental GT (from RMB 3.08 million), Continental Flying (from RMB 3.08 million) Starting from 2.98 million yuan)

Two brothers founded the Bentley Company. BENTLEY used to be translated as Bentley. In 2001, it entered China for the first time and was officially translated as "Bentley".

The founder of Bentley was Walter Owen Bentley. He worked as an apprentice on the railway and soon turned to the automobile industry. In 1912, he and his brother Halls Milner founded Bentley in London. Automobile company, selling a French DFP sedan. He made improvements to the new car and changed the engine to use aluminum pistons, which improved the car's performance. During World War I, he was employed by the Royal Naval Aviation Technical Committee to work on the improvement of the French Clergate engine. The improved aero engines were known as the BR1 and BR2. In 1919, W.O. Bentley returned to his old business, still selling DFP cars, and launched the Bentley 3.0 car named after himself. This 3-liter engine, with an output of 85 horsepower and a racing car with a speed of more than 80mph, was invincible in a series of events, setting a brilliant record of winning the French Le Mans circuit five times in 1924, 1927, 1928, 1929 and 1930. Bentley The company has also embarked on the journey of professionally designing high-end sports cars and racing cars. Bentley left in 1935 and joined Lagonda, the automobile company, where he worked for 11 years. W.0. Bentley himself died in 1971.

Beijing’s logo is based on the first letter “B” of the company name, with a pair of wings, like an eagle soaring in the sky. This logo has been used to this day. In the past, a soaring eagle was used. "B" mark.

Maybach

Country: Germany

Brand Founding Time: 1921

Brand Style: Noble and elegant, ultimate personality, Perfectionism

Classic models: Maybach 57S (7.31 million yuan), 62S (8.3 million yuan)

DaimlerChrysler Group announced in New York that it has been silent for 60 years The German super luxury car brand-Maybach is officially resurrected. The two models launched for the first time are Maybach 57 and Maybach 62, produced by Mercedes-Benz, priced at 310,000 euros and 360,000 euros respectively. This price is very astonishing, approximately equivalent to the combined price of 3.5 Mercedes-Benz S600s, or 2.5 Ferrari 360s. Even the famous Rolls-Royce and Bentley can only compete with the Maybach 62 with their high-end products.

Some people define the revived Maybach as "Germany's Rolls-Royce". This statement makes sense but is not exact. Because Rolls-Royce, the pride of the British automotive industry, will soon be affiliated with the German BMW Group and become an "authentic" German product. Another ultra-luxury brand, Bentley, has also joined the German Volkswagen Group. Currently, the BMW Group is busy with the replacement of Rolls-Royce and may launch a new Rolls-Royce in the next few years. In this context, the Daimler Group, which is unwilling to lose to its "old rival", launches Maybach at this time is obviously a strategic consideration. It will use Maybach as a sharp knife in the ultra-luxury car market, rather than letting BMW Exclusively own this market.

Compared with the Rolls-Royce "angel" logo, Maybach's double M logo is much simpler. Originally, the double M stood for "Maybach Automobile", and now, the double M means "Maybach Made". Maybach's logo consists of two crossed M's surrounded by a spherical triangle. Through brand display, it will remind people of its legendary car and its era: together with the Mercedes-Benz model, it became the absolute leader among German car manufacturers at that time. classic. Exquisite technology, supreme quality, and unique style make them the focus of attention around the world.

Each vehicle is individually produced according to user-customized specifications, and everything around the engine and chassis is handcrafted.

Ferrari

Country: Italy

Brand Founding Time: 1947

Brand Style: Speed ??and Passion, Innovation and Courage

Classic models: F430 ($2.7 million), F430Spider ($3.2 million), 599 GTB ($4.35 million), 612 Scaglietti ($4.38 million)

Ferrari is a Italian automobile manufacturer, mainly manufacturing Formula One racing cars, racing cars and high-performance sports cars. It was founded by Enzo Ferrari in 1929. In the early days, Ferrari sponsored racing drivers and produced racing cars. In 1946, it independently produced cars, and then it became the scale it is today. It is now owned by the Italian Automobile Group and is headquartered in Maranello near Modena, Italy. Italian cars have "two kings and one queen". The two kings are Ferrari and Lamborghini, and the queen is Maserati.

Enzo Ferrari, the founder of Ferrari Automobile Company, said that his favorite car is the car he has not yet built, and his greatest success is the success he has not yet achieved. Known as the "Father of Racing," the Italian's passion for racing has been boiling in his body since he was a child. When he was 13 years old, he finally convinced his father and started driving alone. The roar of the engine on the racing track and the thrill and excitement of the competition made him become more and more courageous as he fought. At that time, he was driving an Alfa Romeo on the racing circuit, winning many times, and was hailed as the "Knight" of the racing team by his teammates. He went from racing to forming a racing club and finally founded his own car company. Today's Ferrari is known as the "Red Lightning".

Ferrari's shield logo shows a leaping black horse, with the background being the color of the canary feathers of Modena. The prancing horse in the logo comes from Modena, the birthplace of Enzo Ferrari, the founder of Ferrari, and is full of legendary heroic color. During World War I, highly decorated Italian pilot Francesco Baracca first adopted the logo as a personal emblem, spray-painting it on the fuselage of his aircraft. After the war, Baracca's parents entrusted the prancing horse logo to Enzo Ferrari, who placed it on a yellow shield background as the team's symbol. Later, after the brave pilot died in battle, the Prancing Horse was changed to black, and the Italian flag was added above it as a commemoration.

Porsche

Country: Germany

Brand founded: 1948

Brand style: The ultimate sports car for daily use< /p>

Classic model: Porsche 911 Turbo (1.95 million yuan)

Ferdinand Porsche, the founder of Porsche, had already invented the electric wheel motor when he was 24 years old (1899). At the Paris International Exhibition the following year, Porsche was already famous all over the world. Porsche cars have distinctive characteristics, such as Beetle-like shape, rear-mounted engine and excellent performance, which quickly made it a well-known car. At the Frankfurt International Auto Show in 1963, the Porsche 911 was displayed. This design still has a wide market today. Its body designer is Ferdinand Alexander Porsche, the eldest son of Ferry Porsche. Porsche has the rear gearbox chassis and V-8 engine type 928, the new technology type 955, and the new model with electronics. The adjusted four-wheel drive system and the 911 Carrera 4 without a lift body are the most important developments in recent years.

Porsche (PORSCHE) was once translated as "Porsche", and its logo adopts the shield-shaped emblem of Stuttgart. In the middle of the Porsche logo is a horse, which represents a precious stallion that is abundant in Stuttgart. The word Stuttgart above the horse indicates that the company is headquartered in Stuttgart; the upper left and lower right of the logo are antler patterns, indicating that Stuttgart was once the city of Stuttgart. A good place for hunting; the yellow stripes on the upper right and lower left of the logo represent ripe wheat, symbolizing a bumper harvest, the black represents fertile land, and the red symbolizes people's wisdom and love for nature. All this forms a beautiful pastoral landscape, symbolizing Porsche's glorious past and bright future.

Lamborghini

Country: Italy

Brand Founding Time: 1963

Brand Style: Wildness and Passion

Classic model: Lamborghini Murcielago (4.88 million yuan)

Lamborghini is both "Lamborghini" and also translated as Lamborghini and Lamborghini. The full name of Lamborghini: Ferruccio Lamborghini Automobili S.P.A. Italian Ferruccio Lamborghini Automobile Co., Ltd.

Lamborghini's logo is a bullfight full of power and attacking the opponent, which is consistent with the characteristics of Lamborghini's high-horsepower high-speed sports car It is said that this logo also reflects the bullfighting temperament of founder Lamborghini. Ferruccio Lamborghini, the founder of Lamborghini S. P. A. Automobile Factory, and Lamborghini's early production of sports cars and tractors. Ferruccio Lamborghini's bones are filled with the unique pride and ambition of Italians, which inspired him to start from scratch from an ordinary farmer's son and continue to struggle until he became an industry leader respected by everyone. With an uncompromising drive and almost crazy enthusiasm, this northern Italian tirelessly pursues his dream of creating the perfect sports car. Since then, the stubborn "Bull" logo has become the symbol of Lamborghini, interpreting all the characteristics of this unique car brand - challenging the limits, being arrogant and uninhibited.

You can go here to see the logo and introduction of each car:

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