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How is an advertising song born? How much does a production team cost? What are the communication effects and promotion channels of advertising songs?

There are several types of advertising songs:

The first is the advertisement of the product, which is the theme of promoting the product. Generally, when creating, you need to understand the product and have the corresponding theme according to this The theme of the product is creation

The second is the corporate song: it is just a celebration of a company's culture and the image of a company. It also requires an understanding of what the company's culture spreads before creating it.

The third is city songs and tourist area songs: These two are the same, with distinctive local cultural communication concepts. Generally, such songs are only made in tourist cities, and they all praise scenic spots and traditions. Culture, etc.

The cost of creating a song depends on your budget. It can range from a few thousand to tens of thousands. I am a musician, so I can give you a quote. The price is generally around 5,000 to 20,000 for a song with lyrics and music if it is a popular song.

If it is a corporate song, the general price is 10,000 to 50,000, including production. If you need to shoot a MV, then it depends on how many scenic spots and scenes you use to shoot the MV. If you use airplanes Photography costs a lot of money.

The promotion of songs depends on the effect you want to promote. Major media websites, TV stations, radio stations, record releases, and giveaways. Advertisements are usually audio and video, so TV stations are generally chosen. On video websites such as Youku Tudou and others, as long as your songs are creative and not too commercial, they will have a high click-through rate.