This morning (February 17), it was reported that the annual important national conference would be postponed. In the afternoon, the news that an important event in China automobile industry was postponed also spread.
Many automobile manufacturers have received the "Report on the 16th beijing international automotive exhibition in 2020 (AUTO? China? 2020) Extension notice).
According to the notice, the Beijing Auto Show originally scheduled for April 2 1 to April 30, 2020 was postponed. However, it did not say when it would be postponed. It only means "we will pay close attention to the change of epidemic situation", "further notice" and "postpone the specific time after adjustment".
The reason for the delay is "to do a good job in epidemic prevention and control" and "according to the needs of epidemic prevention and control in COVID-19, the Beijing Municipal People's Government has launched a first-level response mechanism for major public health emergencies".
The Beijing Auto Show was led by the Automobile Industry Branch of China Council for the Promotion of International Trade. It was held for the first time on 1990, and it was held alternately with the Shanghai Auto Show every other year. Both of them were kidnapped by Auto? China's name, along with the golden 30-year development of China's automobile industry, has become the largest international automobile exhibition in the world, which is basically held in late April every year.
Looking back at history, 1985, Shanghai Auto Show, as the first international auto show in China, was held in the Sino-Soviet Friendship Building (now Shanghai Exhibition Center) in early July? Held, ***73 manufacturers from 22 countries and regions participated in the exhibition, with an exhibition area of10.5 million square meters. The products of joint venture automobile companies such as Santana car, Tianjin Dafa mini-car and Nanjing Iveco truck were exhibited, and more than 20,000 people visited the auto show.
And 1990? The first Beijing Auto Show was held in early July. It was held in the old exhibition hall of China International Exhibition Center. A total of 372 automobile-related manufacturers from 17 countries and regions participated in the exhibition, including more than 70 foreign enterprises. Exhibition vehicles 173 vehicles. With an exhibition area of less than 20,000 square meters, it received more than 65,438+10,000 people in just 6 days.
After the first Beijing Auto Show, the organizers established a system of holding it every two years, which has been used ever since. This Beijing Auto Show, like the auto show held in Shanghai by 1985, has increased the demand of the automobile market in northern cities and stimulated some domestic enterprises to invest in the automobile industry and develop and produce in a joint venture or independent way.
In the early days, Beijing or Shanghai Auto Show was basically held in early June. The 2003 Shanghai Auto Show was advanced to April 2 1 for the first time. However, a sudden SARS epidemic forced us to hastily announce the end three days in advance.
Subsequently, the Beijing Auto Show in 2004 was originally planned to be held in May 18 of that year, but it was finally held in China International Exhibition Center and National Agricultural Exhibition Hall from June 10 to June 16.
In 2006, Beijing Auto Show changed the previous early summer auto show into late autumn auto show, that is, it was held on June 5438+065438+1October 18 -27, and the time was basically equivalent to today's Guangzhou Auto Show.
However, the reason for the postponement of the 2006 Beijing Auto Show is not the epidemic situation, but that the organizing committee wants to move the main battlefield of the Beijing Auto Show to the New China International Exhibition Center located in the business district of Tianzhu Port City, Shunyi, Beijing. At that time, it was estimated that the construction of the new building would not be completed until June 5438+ 10, 2006.
At that time, the booming domestic automobile market made the old exhibition hall of China International Exhibition Center built by 1985 unable to accommodate too many exhibitors, and the traffic jam made it even more overwhelmed. But in the end, because of the delay in the construction of the new building, the Beijing Auto Show in 2006 was held in the old building.
Auto business review learned that due to the excessive adjustment span of the 2006 Beijing Auto Show, many automakers had to readjust their new car listing plans that year and put them off in turn. This also shows AUTO? China's enormous influence.
Then, if the Beijing Auto Show is postponed and the specific time is to be determined, will it affect the new car listing plans of various car companies? Our judgment is basically not. In recent years, with the fierce market competition, many manufacturers put the release of new cars before the auto show. As far as this year is concerned, although it is still in the epidemic period, online listing has also become an option.
Auto business review believes that the holding of large-scale auto shows must be based on the complete end of the epidemic, but auto companies do not need such strict conditions to restart production and sales, so the pace of new car listing will not be adjusted on a large scale because of the delay of auto shows.
But will the delay caused by the epidemic make the Beijing Auto Show, including the Shanghai Auto Show, decline? This is also a topic of discussion in the industry. Many people think that the epidemic has made webcasting and online video work a fashion, and it seems to be normalizing.
Auto business review holds a negative attitude towards this. Although the epidemic has promoted many car companies to sell online products, even with the ar experience, people's impulse and desire to communicate directly with cars cannot be eliminated. After all, as a large-scale mobile industrial art, cars cannot be separated from the actual experience of consumers.
Compared with the Beijing Auto Show, which is a three-dimensional and panoramic offline auto show that can be seen, touched and tried, the colorful online press conference integrated by high-tech means will have less experience, appreciation, taste and perception. What's more, it is also a good opportunity for professionals in the global automobile industry to exchange business.
According to official sources, the theme of 2020 Beijing Auto Show will be "Wisdom leads the future", focusing on the cutting-edge technologies and products of Chinese and foreign automobile industries, focusing on innovative exhibits brought by the combination of new technologies such as intelligent networking and lightweight with the traditional automobile industry, and showing the more attractive new features of Chinese and foreign automobile industries in a panoramic view.
We look forward to the early arrival of the 2020 Beijing Auto Show. Legend has it that it will be held in June, but when it will be held, this question still needs to be given to everyone.
Image source: Network
This article comes from car home, the author of the car manufacturer, and does not represent car home's position.