At present, the head office of Xinhua Bookstore in Beijing is still owned by the whole people and has not been restructured. Most Xinhua bookstores in various provinces and cities have been restructured into limited liability companies.

The employees of Xinhua Bookstore get more for more work. Facing the impact of e-commerce, the traditional business of Xinhua Bookstore is also "touching the net". For example, Boku.com is a wholly-owned subsidiary established by Zhejiang Xinhua Bookstore Group Co., Ltd. with an investment of 50 million yuan.

Taking Jiangsu Province as an example, the original Xinhua Bookstore in cities and counties was cancelled and turned into Jiangsu Phoenix Xinhua Bookstore Group Co., Ltd., which is a limited liability company.