1, buy chicken feet

2. Braised chicken feet

Step 3 sell chicken feet

Hey, hey, just kidding. Honglai chicken feet are famous for their raw materials in history. Because red chicken feet are big and fat. So there is still meat to eat after drying. In fact, the method of dry frying is not Hongse's patent or characteristic. Cheng Tang old duck and Wenzhou braised duck, which were popular in Quanzhou earlier, are all dry fried, which is different from Quanzhou's local practice. But it existed for a short time, and it fell down in a year or so. The success of Honglai Fengzhao in Quanzhou is mainly the success of advertising and speculation.

At the beginning of listing, Quanzhou people simply could not imagine that the seller of halogen materials could afford to advertise and put it on for a long time. Later, there was an authentic dispute between the red hair and the clear chicken feet. Then there is the evaluation of Quanzhou famous snacks and so on. In fact, it is the success of a series of planning, and the formula is only a negligible factor.

Don't think about the formula, think about marketing is the only way to make money.