Over the years, Rainbow has been adhering to the enterprise spirit of "truthfulness, sincerity, affection and trust" and the quality policy of "genuine goods, rich varieties, sincere enthusiasm, thoughtful and convenient service, clean and bright environment, safety and comfort, and constantly meeting customers' needs", and has consistently provided customers with satisfactory goods and services. Through scientific management and professional management, it has achieved leap-forward development and made remarkable achievements: 1999 became the first retail enterprise in Shenzhen to pass the IS9000 quality certification, with annual sales of 2.82 billion yuan in 2004. Up to now, the total number of branches has reached 18, and it is a leading retail enterprise in Shenzhen and a top 100 retail enterprises in China.

Above the rainbow, Huizhou, from beginning to end, takes providing customers with little care as its mission. Superior geographical location, comfortable environment, convenient transportation and first-class brand will become Huizhou's tasteful and fashionable business flagship.