The through train charges per click. The price you pay is different, the exhibition location is different, and the traffic is definitely different. So if you need a certain amount of traffic, it depends on what price you set.

Where is the location? The default bid is that all keywords cannot be debugged. Some need to see his effect first. The default is that you don't debug the price of through train keywords. For example, the default angle is 5, so it is not directly debugged.

The offer is 50 cents.

To give you a practical example, the default value is 0. 1, which is the system default. You can change the price according to your own situation. If there are many people clicking on the 0. 1 meta search, it can be changed to 0.09 or 0.05. If there is no expansion, it can be changed to 0.2 or 0.5. Of course, the higher the ranking, the higher the ranking, depending on your own situation. Of course, the more clicks, the more money you spend. This is introduced by the through train.

Taobao training, what does the keyword bid mean?

In fact, the keyword price is set to get more traffic, and the shopkeeper needs to consider how Taobao can train keyword bidding from the traffic aspect. First, the value of traffic should take into account how much traffic a store needs to introduce. Let's learn a new term: visitor value: profit/flow, which is calculated according to the actual situation of the owner. Profit: it can be the profit of the whole store or the profit of a single baby. Visits: you can use the visits of the whole store or the visits of a single baby; After the visitor value is calculated, as long as your keyword bid is less than this value, the more traffic, the more you earn. For example, the total flow of a baby in the past period was 2000, and 40 transactions were made during this period, and the profit of each transaction was 10 yuan. Then each transaction needs 50 flows to support it, and the average profit brought by each flow is 10/50=0.2. That is, as long as the keyword set by this baby is less than 0.2, then the more traffic, the more you earn. Second, the keyword bidding trilogy 1, unified bidding is the last step in promoting the new baby. In the default bidding link, all keywords and enabled categories are unified bidding. At this time, the visitor value can be set as the default bidding. Drag the red cursor on the right to predict the overall traffic that your bid can bring to your baby, for reference only. 2. Modify a single bid according to the traffic. 1) Before modification: roughly predict the bid of a single keyword. 2) After modification: In keyword management, the accurate data of yesterday was checked and modified. The data of exhibition volume, click volume, click rate and cost are all accurate statistics of the word yesterday; 2 through the number of clicks, you can know whether the word brings you traffic and how much it brings, so as to adjust your bidding; 3. Adjust bid according to ranking 1) The system checks the ranking of current keywords. First check whether your baby belongs to the priority display category, and then check the average click unit price of the current keywords. If you want to get more traffic, you need to be higher than the average unit price per click. 2) Understand the market distribution of Taobao traffic, and explain that it should be in the top 10 page as far as possible. Third, getting more clicks with the existing money requires more traffic, not only to improve the ranking, but also to promote more treasures and increase keywords to solve it. 1) Promote one more baby. If you want to get 100 traffic, you need to rank very high and bid very high. However, if you get 10 traffic, you can bid much lower. If you set the treasure of 10, you will get 100 traffic. 2) Add more keywords. To get 10 traffic, you need to rank high and bid higher. However, if you get 1 traffic, you can bid much lower. If you set 10 keywords, you will get 10 traffic. 3) How to adjust the bidding We hope to see the ranking in the process of setting, because everyone needs to have an estimate of the traffic and promotion expenses that their baby may get in order to adjust the bidding. So what do you want to adjust now? I suggest you check the keyword prediction. Since it is forecast, ranking, flow and cost, it is a reference value and does not necessarily represent the actual situation. Feedback from the real market suggests that you adjust your bid according to our six major reports. For example, if the bid is not high, the more words, the more clicks you get, but the click unit price is low!

What does the next bid in Taobao training price formula mean?

It's the bid of the person next to Fan on the through train promotion ~ Next bid X Next quality score/Your quality score +0.0 1 Yuan is your actual bid. For example, I sell skirts. You sell clothes, too. I bid 2 yuan ranked 10, and you bid 1.85 ranked 9. If the quality score is 10, the next bid in this formula is 1.85, that is, 1.85X 10 (if my quality score is also 65438).

What do you mean by winning the bid percentage through train?

This is very simple, that is, how much proportion do you want to put in each time period? For example, your bid is 0.7 yuan, and there are many people from 10 to1in the evening, so you put in 120%, and the one-click bid is F. 84 yuan, which is a higher bidding period, and the general ratio can be increased! When there are few people in the morning, you put in about 30%, so the bid for one click is about 0.2 1, which won't cost too much! The percentage rate depends on your own situation, but also on the search degree of each time period! I hope I can help you again!

What do you mean by the bid percentage in the through train?

This can be flexibly used in the control of delivery time, which can reduce our workload.

For example, we bid 50 cents for a keyword at position 10, but at noon we found that we could bid 40 cents for this position. In order not to waste money, we can adjust the bid to 40 cents, but it will take 50 cents to get to this position this afternoon. . In this way, to * * *, is quite complicated. When there are many words, the workload is heavier.

So we can directly set the bid for a certain period of time during the promotion period. For example, if we set 80% at noon, it will naturally be 4 cents, and it will be restored to 100% in the afternoon, which means it will be restored to 50 cents. .

This is to adjust the bid of the whole promotion plan.

What does the default bidding for through train mean?

The default value is 0. 1, which is the default value of the system. You can change the price according to your own situation. If it is 0. 1 yuan, it can be changed to 0.09 or 0.05 if there are many clicks. If it is not displayed, it can be changed to 0.2 or 0.5. I usually change the through train to 0.3 yuan, which depends on my own situation.

What does Taobao mean by bidding separately for trains? 50 points

I am a lecturer on Taobao. Your question is true. I don't know the beginning and the end. Where is the individual bid? Key words? Orientation? Or is the promotion plan bidding separately?

How much is the default bid for Taobao training? 5 points

Here I briefly describe the through train. Many small and medium sellers think that burning money? I don't think so. On the contrary, I think making money. Of course, there must be a process during this period. Don't say that I spent 10 today and expect to sell well. Of course, this is unrealistic. As for the through train, how do I make money?

First of all, don't set the bid too high. Out of 3.6 yuan, you really burn money. My suggestion is about 4 to 50 cents. In addition, it is also important to choose targeted products, such as product description, pictures and promotion, which is also a factor affecting the ranking. Also, it is enough to promote one or two products in each category, such as selling clothes, recommending two T-shirts and three pairs of pants. Don't promote many products in the same category, but there is no promotion at all. Wait until there is a certain flow before changing to other goods. In addition, it is the key to choose the right keywords. Keywords directly affect the eye-catching position of search ranking. I think most sellers know that the key is to bid.

Through train is a factor that brings traffic, not investment. It doesn't mean that if I burn 30 yuan today, I will sell goods with a profit value of 30 yuan. This is unrealistic. The through train is mainly to guide your goods to be placed in a conspicuous position, which is convenient for buyers to search. If you don't join the through train and do other promotion, how can you bring traffic? How can the buyer tell? Didn't see how to make a deal? For example, I didn't join the through train, and there were less than 200 IPS a day. After I joined, it has basically increased every month. Now the daily traffic is generally around 3000 to 4000. What does this prove? This proves that at least someone has seen my store, and at least others can easily search for me. Isn't that great? Let's talk about sales after we have traffic.

In addition, it also involves a conversion problem. As for the success of the transformation, it is nothing more than product pictures, descriptions and decoration. If you don't do well in this respect, I tell you, it's really burning money. Do you think others will buy your goods after they are opened in a conspicuous position?

I have been making a through train. I can simply say, don't expect to make money and gain popularity in the early stage, but I can guarantee absolute money in the later stage. If you don't understand anything, please call me at any time!

What does it mean to set the bid percentage of delivery time in Taobao training?

For example, if the bid you set is 1 yuan, which time period do you think is 150% of the bid set by the high passenger flow, and you will be deducted 1.5 yuan after clicking it; Otherwise, you can set 80% in that time period, and 0.8 yuan will be deducted after being clicked. I don't know my explanation. Can you understand?