Teacher Appreciation Banquet Planning Plan

The following is a teacher appreciation banquet planning plan collected and compiled by PQ for everyone. I hope it can help you.

Teacher Appreciation Banquet Planning Plan 1

1. Target Market Analysis

The mentor spent more than a thousand days and nights with his students , giving students lifelong inspiration, giving students understanding and tolerance, and educating students to establish the concept of being accurate every second. In recent years, "teacher appreciation banquet" has become very popular. According to the survey: the teacher-appreciation banquet has become the second most important banquet for ordinary families to hold happy events, second only to the wedding banquet.

2. Pricing strategy

1. When formulating the menu for the teacher appreciation banquet, consideration should be given to linking the recipes with the teachers to increase the festive atmosphere and win the favor of students and parents.

2. For high-priced dishes, it is recommended to use a combination of reduction and new dishes.

3. The price of the teacher appreciation banquet (explained below) should be divided into high, medium and low grades to reasonably expand the consumer level.

4. The prices of other drinks and other services can be flexibly changed according to the actual situation of the hotel (but they must be set based on the hotel's net profit).

3. Marketing strategy

1. Make a special teacher appreciation banquet package, which can be divided into "Ten Years Cold Windows Banquet" 468 yuan/table and "Gold List Nomination Banquet" according to the actual situation There are three levels: RMB 568/table, Number One and First Banquet RMB 668/table. The names of the dishes must be reasonably packaged to reflect a strong cultural atmosphere (see the attachment for specific menus).

2. The number one scholar and the first banquet are invited with pride. We specially invite the top scorers in the college entrance examination (one in liberal arts and one in science) to gather in the hotel for a bright future; each top scorer will be presented with exquisite school supplies as a souvenir; and a gold list title banquet (leaders are asked to give full play to their personal connections and make invitation letters).

3. Interact with merchants and give generous gifts. The hotel cooperates with other businesses, schools or suppliers to sign reciprocal terms on a "one-on-one" basis, and jointly prepare coupons for numerous students. It is recommended to adopt a "win-win" approach, with marketing, finance and the company actively participating.

4. There are gifts on every table and surprises everywhere. All students who hold a teacher-appreciation banquet in the hotel, regardless of the amount of consumption, will receive a bottle of Kouzijiao five-year-old 52-degree white wine (valued at 128 yuan/bottle). Anyone who patronizes more than ten tables (including ten tables) will receive a table of the same grade of meals; those who spend more than five tables (including five tables) will receive souvenirs for students to study, etc.

5. Free parking space, priority booking, free photography, free doctor's hat, etc.

6. After the meal, give the teachers who attended the banquet a small exquisite gift (the name, phone number, address, and website of the hotel should be printed on it).

4. Advertising strategy

1. Place some outdoor advertisements (signs, banners, inkjet printing) at the entrance of the hotel.

2. Combination of TV, street banners and newspaper advertisements. Advertising slogan: "The teacher's kindness will never be forgotten over the years, and a glass of sake expresses deep affection!" At this time, when the peach blossoms and plum blossoms are fragrant, the Bird of Paradise Hotel grandly launches a teacher appreciation banquet (ten years of cold window banquet, gold list title banquet, champion and first banquet) to express the gratitude of all the students A feeling of gratitude.

Planning Plan 2 for the Teacher Appreciation Banquet

1. Activity Background and Goals

? After ten years of hard work, the Chamber of Commerce will thank teachers for their delicious food?

After the college entrance examination, students will also be admitted to their ideal universities. The success of students cannot be separated from the hard work of teachers. Gratitude is a Chinese virtue. The teacher appreciation banquet is also the most direct way for students to express their gratitude to their teachers for their teaching. The Chamber of Commerce Food City launches the teacher appreciation banquet at the right time. Not only can it increase business sales during the off-season, but it can also help the hotel establish a gratitude culture brand.

2. Activity time

July 1, 2015-September 30, 2015

3. Activity plan

Make a special set menu for the teacher appreciation banquet. The names of the dishes have been packaged and beautified to reflect a strong cultural atmosphere. While arranging the dishes, it is recommended to add some new dishes appropriately; in order to cater to In order to meet the consumption needs of guests at different levels, four different levels of teacher appreciation banquet packages are launched. The packages are as follows:

Ten Years’ Winter Window Banquet 488 yuan/table

Gold List Nomination Banquet 588 yuan/table

Hongtu Wings Banquet is RMB 688/table

Number One Scholar and No. 1 banquet is RMB 888/table

2. Gift discount strategy:

1. Every Four bottles of beer, a large bottle of Nutrition Express, and a fruit platter are provided at the table;

2. Free audio microphone equipment and background music are provided during the banquet

3. There is a dedicated person to take photos during the banquet , and give away a group photo of the dinner party (electronic version)

4. With the university admission notice, you can get a set of school supplies as a gift

5. For reservations of the top prize and the first banquet, 688 yuan / table or more , customers who book more than 5 tables at one time will receive a free train ticket (regular express) to the location of the university (in the province) with the university admission notice; customers who book more than 10 tables at a time, A complimentary train ticket (regular express) to the location of the university (outside the province).

Note: The above gifts are provided that the food price is not discounted, tax is not included, and cannot be enjoyed with other promotions in the store.

4. Event promotion strategy

1. Event slogan: Ten years of hard work, thanks to the Chamber of Commerce Food City for its gratitude

2. Banner advertisement: The Chamber of Commerce Food City is grateful The teacher appreciation banquet is now being booked (outside the store)

The Chamber of Commerce Food City wishes all the students a bright future.

Teacher Appreciation Banquet Reservation Hotline: New Year's Winter Window Banquet: 488 yuan/table, Gold List Banquet: 588 yuan/table, No. 1 Scholar and No. 1 Banquet: 688 yuan/table, please inquire in store for details

4. SMS Advertisement: Chamber of Commerce Food City Zhuquan The county student is named on the gold list and has a bright future. The teacher appreciation banquet is now in hot booking. The booking also comes with free train tickets. Booking hotline: Policies, etc.

6. In-store advertising: >

The prosperity of trees is attributed to the cultivation of the land, and the success of students is attributed to the hard work of teachers

7. Elevator advertising: slogans, banquet packages, preferential policies, etc.;