hard advertising drainage method refers to the direct display of products or brands in short videos. It is suggested that users can buy a camera booth, sort out all the feedback pictures sent by friends in peacetime, and then make photos to release videos, such as before and after weight loss and before and after whitening.

second, hot search drainage

users can use Tik Tok hot search to find the current hot words, and make their short videos highly match these hot words to get more exposure.

1. The video title copy is closely related to the hot words

If the search result of a hot word is only related to the video content, it is particularly important to edit the video title copy, and users can write these keywords completely in the copy to improve the priority level of search matching.

2. Video topics are consistent with hot words

Take the hot word "star" as an example. From the hot works in the video search results, there is no "star" keyword in the copy of the title of "# star #". The reason why there are so many praises is because it contains hot words.

3. The video selection of BGM has a high correlation with hot words

4. The name of the account is in the hot words

3. Original drainage

For users who have the ability to make short videos, original drainage is the best choice. Users can post the produced original short video to the Tik Tok platform, and at the same time drain the account information, such as leaving contact information such as WeChat in nicknames, personal profiles and other places.

Fourth, the comment area drains

The comment area of the short vibrato video is basically an accurate audience of Tik Tok, and they are all active fans. "Shaking business" can edit some drainage words first, and the words have contact information such as WeChat. Respond to other people's comments in the comment area of your own published video, and copy and paste the content of the comments directly.

1, comment on popular works drainage method

① direct comment on popular works: characterized by large flow and strong competition.

② commenting on the works of peers: characterized by small traffic but accurate fans.

2. Tik Tok comment area software drainage

As long as users fill in the edited drainage speech into the software, and then turn on the switch, the software will automatically keep commenting in the comment area of Tik Tok and other platforms, bringing a lot of traffic to users. It is suggested that merchants must scientifically combine the two popular ways of planting grass in the cloud shop and planting grass in the field to operate synchronously, which can save costs and get a lot of traffic.

V. Matrix Drainage

Tik Tok matrix refers to creating a stable fan flow pool by operating different accounts at the same time.

Tik Tok matrix has many advantages. Firstly, it can fully display the brand characteristics and expand its influence. But also can form chain communication for internal drainage and greatly increase the number of fans.

For example, Xi 'an, a city caught on fire by Tik Tok, has opened a series of sub-accounts centering on Xi 'an, such as Xi 'an Food, Xi 'an Raiders, Xi 'an Tourism, Civilized Xi 'an, Xi 'an Street Shooting, etc. These accounts have made Xi 'an a "online celebrity" punch-in city through mutual promotion and cooperation, and at the same time, combined with KOL drainage strategy.

VI. Private message drainage

Tik Tok supports the "send message" function, and some fans may send messages to users through this function, so users can look at it from time to time and use private message reply for drainage.

VII. Cross-platform drainage

At present, except for those accounts of Tik Tok Talent with millions or even tens of millions of fans, the large-scale cross-platform ability of millions of fans is very weak.

VIII. Online drainage

1. WeChat drainage

① Friends circle drainage

② WeChat group drainage

③ WeChat official account drainage

2. QQ drainage

①QQ signature drainage

②QQ avatar and nickname drainage

③QQ space drainage

④QQ group drainage

5 QQ interest tribes.

IX. Offline Drainage

The best way to use Tik Tok to drain off-line stores is to open the enterprise number, and use the function of "claiming POI address" to display the basic information of the store on the POI address page, so as to realize online to offline traffic conversion.

in order to successfully drain, users must continue to output high-quality content, ensure stable update frequency, interact with users more, and build their own products.