Opening ceremony activity plan
Opening ceremony activity plan, how can we better attract consumers' attention when holding the opening ceremony? How well the opening ceremony is done will lay the foundation for our future image and customer flow. The following is the opening ceremony activity plan that I have carefully compiled for everyone. Let’s take a look. Opening ceremony activity plan 1
1. Opening theme
Happy opening of the store!
2. Store layout
The in-store layout for the opening celebration of a specialty store mainly embodies two themes: one is "happy opening" and the other is "benefiting consumers".
1. In-store pop and product display mainly highlight the festive atmosphere of the opening.
3. Outside the store layout
1. Three-color balloon arch 2. Flower baskets and flowers 3. Placement of audio equipment 4. Salute lighting
4. Activities Arrangements
1. Dm posters are given away: During the opening period, you can get one for every 1 yuan you purchase with a dm poster;
2. All products displayed in our store will be discounted during the event.
5. Opening Publicity
1. On the day of the month, use DM orders to distribute them to specific consumer groups and shops in the society and surrounding areas, and use the advertising and crowd conformity Psychologically publicize the store's opening method and profit concessions to consumers.
DM order distribution
Total number of DM orders: 3,000 pieces
Distribution time: morning of year, month and day
Location one:
Location two:
Location three:
Location four:
Location five:
Location 6:
2. "Straits Metropolis Daily", "Southeast Express" and "Fuqing Overseas Chinese News" folder (folder in the newspaper): __ Zhang Zuozuo person in charge :
3. Large-scale outdoor advertising in new and old factories.
VI. Division of work among opening personnel
1. General person in charge of event site:
2. Speech host:
3. Ribbon cutting Ceremony:
4. Videography and photography:
5. Sound engineer:
6. Welcome reception:
7. Power supply Person in charge:
8. Participants
Note: All personnel need to wear formal attire on the opening day. Men: dark suit, white shirt, tie, and black leather shoes.
7. Specific arrangements for opening activities
Opening date:
Activity location:
Before 8:00
< p>The venue is arranged, all personnel are in place, the host is familiar with the script, the sound is adjusted and the festive music starts to play9:00-9:30
The lady who acknowledges the mistake is in place and gives Guests attending the event wear corsages: check that all staff are in place.
10:08——10:10
The etiquette lady took the ribbon-cutting guest ( ) and the host and all the staff counted down: the store will be announced to open at 10:10 The ribbon-cutting ceremony officially began, and the salute sounded at the same time (four people organized by the Engineering Department)
10:10-10:15 minutes
The guests unveiled and delivered speech
10 : 15-10:25 minutes
The lion dance team performs and invites guests to dot the eyes and pick green flowers to receive blessings. Opening ceremony activity plan 2
1. Preliminary planning of the celebration
< p> The opening ceremony is a systematic project that involves a wide range of areas and has many clues. It must be interlocked and carefully arranged in the early stage. The following planning work must be done in advance to ensure that the celebration ceremony of Hongmei Bus Terminal is carried out in an orderly manner. The hasty preparation of preliminary work affects the established implementation effect.1. A special planning and leadership group should be established to communicate with the etiquette company and carry out work together.
2. Apply to the urban management and public security departments for road occupation in advance, and consult the Meteorological Bureau for relevant weather conditions 5 days in advance.
3. Finalize the guest list for the celebration ceremony, and the leaders of the town committee office and brother units will issue invitation letters one week in advance (non-urban guests should send them out 10 days before the celebration, and 5 people from the town should days) and confirm whether there is a receipt.
4. Contact the news media and find out the entry point for media hype.
5. Develop a thorough ceremony agenda plan.
6. Determine the texts involved in the agenda such as the speeches of leaders.
7. Confirm the location of the power supply, and consult the Electric Power Bureau in advance whether there will be a power outage on the day of the celebration for further debugging.
8. Implement on-site parking spaces.
9. Implement emergency measures for ceremony activities.
10. Determine the content of the on-site promotional slogans and submit them to the etiquette company for production 5 days in advance.
2. The layout of the celebration site
The main venue is located in front of the company. The layout of the entire site requires harmonious matching, and the overall focus is on the perfect combination of points, lines, and surfaces to highlight the The three-dimensional sense, spatial layering, and color pursue strong visual impact, which is festive and grand, making the scene grand, unconventional, warm, grand, elegant and orderly.
1. Building decoration
Place 50 red flags on the roof of the company (if flags can be placed), and hang a banner of about 25 meters on the front of the building 12 items. The promotional content on the banner should be eye-catching and concise. The main color of the banner is red with yellow characters to set off a warm and solemn atmosphere.
2. Arrangement of the rostrum
A large stage with a length of 12 meters, a width of 9 meters and a height of 1 meter is built in front of the door. The entire stage is covered with a large red carpet. A set of professional luxury speakers is placed, and a large 20-meter-long double-arch rainbow door spans above the stage. There are two rows of conference tables on the stage. The tables are covered with a big red velvet tablecloth. Table cards are placed on the table. The names of the leaders are written on the cards to make them solemn and formal, and they are seated according to their numbers. Place a standing microphone in front of the conference table to facilitate leaders' speeches. A background frame 12 meters long and 6 meters high was built behind the stage. A huge background 12 meters long and 5 meters wide was hung on the background frame, with the words "__ Company Inauguration Ceremony" written on the background. Two rows of 10 hydrogen balloons were hung in front of both sides of the stage, and promotional slogans were hung under the balloons to show the solemnity and enthusiasm of the entire ceremony.
3. The setting of the sub-venue
Four hydrogen balloons are placed in front of the station waiting room, and slogans welcoming guests are hung under the hydrogen balloons.
3. Ceremony schedule
1. Location:
2. Time:
3. Work schedule
(1) 10 days in advance of the celebration, members of both parties must arrive at the ceremony together to determine the location of the rostrum and make the overall layout.
(2) Eight days in advance of the celebration, the leaders, guests and speeches participating in the ceremony will be determined, and invitation letters will be issued to collect congratulatory units.
(3) The theme words, banners, slogans, and background patterns of the celebration will be determined 5 days in advance, and delivered to the etiquette company for production, and related matters such as power supply, urban management, and public security will be implemented.
(4) Set up the podium, hang banners, and decorate the venue one day in advance.
4. Work flow on the day of the celebration
(1) Members of the preparatory team will arrive on time at 6:00 a.m. to inspect the on-site layout, coordinate other matters, do a good job in final overall coordination, and implement details , to be foolproof.
(2) The staff arrived at 8:00 a.m. and quickly got into work.
(3) The sound adjustment was completed at 8:30 in the morning, and the music warmed up.
(4) At 8:50 in the morning, the leaders and guests attending the ceremony arrived one after another. The etiquette lady began to be responsible for the reception, leading the signing, and providing ceremonial services such as wearing corsages for the leaders.
5. Celebration agenda
(1) At 10:28, the celebration ceremony officially began, and the lion dance team began a wonderful performance.
(2) The lion dance ended at 10:38, and the leaders and guests participating in the ceremony were led to the podium by the hostess.
(3) The host introduces the leaders and guests participating in the ceremony.
(4) At 10:45, the host announced the start of the celebration ceremony. At this time, a 21-gun salute was fired. The salute was shocking, the crowd was passionate, and the atmosphere was warm.
(5)__ Chairman gave a welcome speech.
(6) Ask the superior leader to make a speech.
(7) The host announced that all leaders would be invited to cut the ribbon for the opening.
(8) 10:58 Cut the red silk flowers (at this time, blast the firecrackers, shoot ten blasts of flying colors in the air, release __ small hydrogen balloons, release __ auspicious doves, the whole venue is colorful , colorful and spectacular, the ceremony reached its climax and the atmosphere was warm).
(9) After the ribbon cutting is completed, superior leaders are invited to visit the newly built __.
4. The reception will be planned separately.