Qiu Wei’s personal works

Works: "Goodbye, Boy", "Don't Lose, Don't Forget", "Rumors of the Year", "Too Too Lazy to Cry", "The Beauty of the Moment of Illusion", "The Dog-faced Years", "Girls", "What is a major?", "Love is a cloud, you are a god's horse"

For ten years, he has planned and hosted "Very Popular", "City Diary", "Ifeng.com Is Very Taoist", "Women of the World", etc. More than ten programs.

Producer and screenwriter of the star version of the large-scale landscape drama "Dream of Red Mansions". Producer of the large-scale epic drama "Ying Huan's Ambition" and producer of the drama "Who's Not Sick".

By chance, I heard the program City Diary hosted by Qiu Wei on the radio, and I fell in love immediately. Of course, I didn’t know the host’s name at first, but I was attracted by the relaxed, funny yet profound conversation. From then on, I would listen to this program as long as time allowed. Later, after listening more and more, I gradually learned that the female host’s name was Qiu Wei, and she used to host with Dai Jun. Later, many listeners reported that Qiu Wei and Dai Jun were not as passionate as other male hosts when they hosted together. Dai Jun was replaced and many male hosts took turns hosting, and celebrities were often found as guest stars. Dai Jun and Li Jing hosted the weekend city diary.

I didn’t have a deep impression of Qiu Wei at first. I just felt that this host spoke very neatly and had an active mind. His analysis of problems was more to the point and to the point, unlike some hosts who always said

I like her bright speaking and hosting style. But because the slogan of Qiu Wei's new book "Rumors and Time" is always inserted in the middle of every program, it makes me feel a little uncomfortable. I wonder if it is too commercial? I feel like she is the kind of person who can't wait to publish a book once she has gained a little bit of fame, which is a bit unacceptable.

Later, I heard Dai Jun and Li Jing praise Qiu Wei "harshly" in one of the programs, and then I realized that she was not only a host, but also a writer and businessman, and she was the host. My major is music, and I can play the piano and violin. She is also a person with a lot of personality. Although she is not beautiful, she never feels inferior because of it. Instead, she often laughs at herself about her appearance. Dai Jun always praised her for her sincerity in treating others and being responsive to her friends' requests. However, her sincerity was not well rewarded and often resulted in scars. After hearing this, I fell in love with this girl immediately. In this material age, there are many celebrities, but there are too few truly talented women, and very few people who value emotions so much. Personal experience

In 2000, Qiu Wei published a collection of essays "Too Too Lazy to Cry", and in 2001, Qiu Wei published a collection of dialogues "Duplicity". In this world full of fast food culture, Qiu Wei desperately wants to listen to the sounds of nature, even if the sounds come from the bottom of her heart. This kind of behavior is somewhat childish. Unexpectedly, in 2003, she was ready to take action again and published the essay "The Momentary Beauty of Illusion". Although the novel is vivid, has ups and downs, and is fascinating, at the end of the day it is just mediocre. Qiu Wei puts aside the roundabout way and goes directly into people's hearts. Without paying attention, the hard shell that wraps your heart will be pricked by her words, which go deep into the heart. It doesn't hurt, just scratching the itch. . "The Momentary Beauty of Illusion" is an essay, but there are no superfluous and overflowing emotions. Qiu Wei's narrative seems to be standing somewhere else from beginning to end. When talking about a certain paragraph, Qiu Wei starts to think, and the reader calms down, and Qiu Wei They were stunned together for a long time. Modern urbanites are stressed all day long and are used to simple things. The occasional hesitation is also shocking after a long absence. "The Momentary Beauty of Illusion", the title of the book is a bit mysterious, but inside it is shrewd and capable, without any sloppiness. The most painful place is also the most ordinary place. It is like the person who fell into the abyss and only had a small vine to support him, but he rose up. There were giant rats gnawing at the vines, and hungry tigers were watching below. When I turned my head, I saw a person admiring a small flower on the edge of the cliff.

With his calmness, innate humor, cynicism and even a bit of acrimony, Qiu Wei's essays can actually read the flavor of the story. You will be amazed, how can this woman be so sober!

In 2007, Qiu Wei also published his own collection of novels - "The Dog-Faced Years", and also served as the screenwriter of the large-scale star spectacle drama "Dream of Red Mansions", which was released in December 2007 It was staged grandly at the Shanghai Hongkou Football Stadium.

Until 2010, Qiu Wei published the novel "Girl Boy". The author Qiu Wei said in the preface: "Girl Boy" is a novel about "loneliness", the kind of colorful and chicken-like novel. Flying dogs jump, loneliness hidden by the busy traffic. "Girls" is also a novel about "love", the kind of love that goes in completely opposite directions, is incompatible with each other, and has the donkey's head but the horse's mouth.

"Goodbye, Boy" published in June 2015 is the latest novel by writer Qiu Wei. This group of teenagers with different personalities all changed their original routine because of a class teacher who did not follow the rules: Lulu, who had to drop out of school because of a poor family, became the first successful entrepreneur to make money; she mocked herself as a "Chinese pastoral youth" After experiencing the suspicion and suppression of ADHD, Xiao Wu finally had the opportunity to release his nature; Feng Xiaoruo, a freckle girl who has always been timid in living in the shadow of her height, met a talent scout because she was willing to be punished; Zhang Jinsong, a smart boy, could not escape the fate of being a teenager and eventually became " "Heroes" have been recorded in the history of the small town... They are passionate and naive, lonely in the excitement, lonely in pride, their growth is troubled, their rebellion is so passionate and so simple.

A coming-of-age novel "Goodbye, Boy". This novel is a new work from the best-selling author Qiu Wei. It seems to be filled with the inherent enthusiasm of summer. It instantly scored a super high evaluation score of 8.9 points on the most authoritative reading platform "Douban Reading". Before this score, The two works are: "One Hundred Years of Solitude" by Marquez and "The Ordinary World" by Lu Yao.

At 10 a.m. on June 30, author Qiu Wei held a new book launch conference for "Goodbye, Boy". Well-known media person Yang Lan and host Li Xiang appeared to respond to this boy craze and issues related to boys. everything.

1992 - 1997: Composition and Aesthetics, Department of Composition, China Conservatory of Music

Studying Classical Literature, Department of Chinese Literature, from 2002 to 2010 (on-the-job graduate student)

1997.1-1998.7 Rolling Stone Records (IMAR) China Company 1999.2-1999.12 Saatchi & Saatchi China Company 2000.1-2000.12 Universal Studios Entertainment. Beijing 2001.01-present top-sound productions co., ltd. Position: Managing Director "Enterprise Promotion" is the abbreviation of Planning Promotion. It is the most backbone job in record and other types of entertainment companies, responsible for the packaging, positioning and promotion of artists and products.

Qiu Wei's main "corporate promotion" achievements:

The movie "Love Malatang", Ren Xianqi's "Heart Is Too Soft" album, Zhang Chu "Despicable Man", He Jiong "Very Popular", The only difference between PR and "corporate promotion" for Huang Lei's "The Ice Man", Xiao Chong (mainland publicity coordinator), Andy Lau's "Beautiful Day", etc. is: the former's artist is the "product", while the latter's product is the product.

As the founder of the professional media planning "TopSound"

Qiuwei's main "PR" achievements:

nokie8210 radio creative production, fa summer ball rolling and winter Skin care promotion plan and execution, "Converse star" launch promotion, H?agen-Dazs 2000 and 2001 new product launch promotion plan and execution, hugoboss' deepred perfume launch promotion and execution, LA.CLOVER underwear VI and overall case planning and promotion, Guerlain body shaping cream launch promotion and so on.

Qiu Wei—a well-known cross-border talent

She is a well-known host

She is a best-selling author

She is a senior brand promoter

She is an excellent behind-the-scenes producer

Changing in front-of-scenes image

The most active "intellectual"

Hosting radio and TV programs, and serving as several Regular guests in ten programs

Types include: talk, character interviews, talent show judges, fashionistas, and emotional consultants. . . Etc.

Once hosted radio and TV programs:

"City Diary"

"Very Popular"

"Oral Heart"

"The Hall of Strange Words" (WaTV, Malaysia, )

"What to Talk About Today" (WaTV, Malaysia, )

"City Benefit Life"

"New Music Talk"

"Sohu Era Space Station"

"Meet in the Southeast"

"Ifeng.com is Very Taoist"

"Entertainment Shock 3.0"

"Women of the World"

More than a dozen programs

Main programs where I served as a guest:

"Growing Up" No worries" (China Education Channel)

"Psychological Interview" (CCTV-12)

"Emotional Equation" (Sichuan Satellite TV)

"Entertainment Malatang "(Travel TV)

"Good Chat Tonight" (Qinghai TV)

"Emotional BLOG" (BTV)

"Fashion Garden" (BTV) )

"Taste" (Hebei Satellite TV)

"The Newcomer" (Enlight TV)

"Oriental Angel" (Oriental Satellite TV)

"The Talent Loves Beauty" (Dragon TV)

"The Second and Third Global Hokkien Composition and Singing Competition" (Southeast TV)

"Everyone's Opinions" ( CCTV-10)

"Speak Out" (Shanghai Arts and Humanities Channel)

"First Fashion" (Travel TV)

"Tian Sheng Ace" (Anhui Satellite TV)

"Lycra I'm the Most Fashionable" (Oriental Satellite TV)

Dozens of other programs

Main programs hosted by:

"Phoenix is ??Very Taoist" (Phoenix Video)

"Meet in the Southeast" (Fujian Radio and Television)

"Women of the World" (Shandong Satellite TV) "Godfather of Music" Xiaochong commented on Qiuwei " The female writer with the most sense of humor and the best understanding of life in the Mainland"

The famous host Dai Jun called Qiu Wei "a Zhang Ailing-style woman living in the 21st century"

1) From 1997 to present, he has edited and written essays "Too Too Lazy to Cry" (published by China Friendship Publishing House in 1999)

Essay "The Momentary Beauty of Illusion" (published by Yanshi Publishing House in 2003)

The novel "Rumors, Fleeting Years" (published by Shenzhen Newspaper Publishing House in 2005)

The short story collection "The Dog-faced Years" (published by Xinxing Publishing House in 2007)

The script " "A Dream of Red Mansions" (published by Xinxing Publishing House in 2007)

Psychological analysis essay "Holding Hands with Happiness" (published by China Film Publishing House in 2009)

The novel "The Young Girl" (Chinese classic Published in 2010)

A collection of emotional and beautiful articles "Love is a floating cloud, you are a god's horse" (Published by Phoenix Linkage in 2011)

Inspiring pocket book "What is a major?" 》 (Co-authored with Xiao Fei.

Published by Times Publishing House in 2012)

The novel "Don't Lose, Don't Forget" (published by CITIC Publishing)

2) She is a columnist who writes frequently

They are:

"Ruili-Yiren Fashion"

"Ruili-Cute Pioneer"

"ELLE"

"Boutique Shopping Guide" "

"Girlfriend"

"25FANS"

"Complete Life Manual"

She is a columnist for more than a dozen publications, including An experienced brand promoter

“For me, the purpose is to find various promotion methods to make them popular. Whether they are a real estate, a fashion product, a song, or a person , in my eyes they are all the same.”

—Qiu Wei

She is a pioneer in soft advertising placement in China

She has successfully used “petty bourgeoisie”. This concept enhances the product reputation of Haagen-Dazs ice cream.

To this day, you can still find desserts and copywriting named by Qiu Wei himself on the menu of Haagen-Dazs.

Qiu Wei's work "Too Too Lazy to Cry" is the earliest model work in China that uses "soft implantation" to put products into literary works.

She is the first promoter in China to design and implement the combination of luxury goods and real estate

Beijing's first batch of luxury goods and real estate project cooperation

"Son of the East"" The entire public relations case for many landmark projects such as "NAGA House of Lords" was handled by Qiu Wei.

Cooperated brands include: CHANEL jewelry, BURBERRY clothing and other international first-line brands

She is good at "entertainment marketing"

Planned and promoted the famous creative singing group Yu Quan and the famous Real estate developers cooperate with Coastal Silo City.

The exclusive song "City of Dreams" tailor-made by Yuquan for Coastal Silo City

She is good at "cultural marketing"

Planning and promoting famous dramas Director Meng Jinghui collaborates with the famous chocolate brand Dove.

The experimental drama "Chocolate", with Meng Jinghui as producer and Qiu Wei as consultant, was successfully performed in Beijing and Shanghai.

She has keen industry foresight.

She participated in the entire creative process of the digital cinema chain "17.5" under "Times Jindian Collective". And served as the name person and VI of the whole case.

She is a potential behind-the-scenes master

The screenwriter of the large-scale star-scale landscape drama "Dream of Red Mansions", for which Qiu Wei served as the producer and screenwriter, won the Best Production Award at the Beijing TV Station "Film and Television Festival". (The play stars Siqin Gaowa, Lei Kesheng, Zhou Libo, Yan Ni, Wu Peici and others.)

She is a cross-border "integration expert"

Haagen-Dazs Ice Cream 2000-2003 Public relations for the whole case

Public relations for Starbucks coffee entering the Chinese market

Promotion of FA deodorant

Creative promotion of the high-end brand LA CLOVER under Aimer

Full case promotion of HUGO BOSS perfume series

She is a public relations image who has received product sponsorship from many well-known brands or chosen media cooperation

CARTIER “NEW FACE”

Member of Apple Computer Creator Club

Huiyuan Juice

Dove Chocolate "Reading Club"

LG 3D TV