From the form of film and television advertising music, there are the following types:
1. Original songs, the entire film is sung, and the advertising slogans are all sung, like Melatonin;
2. Adapted songs. The whole film uses some popular music, and then adapted the lyrics with advertising slogans, like Green Arrow chewing gum;
3. Original songs, which use the original ones directly. There is no connection between music, lyrics and advertising slogans, and there are many advertisements like this;
4. Background music, which can be original or arranged, is mainly used to set off the advertising slogans, making the sound full and the emotions enhanced. , there are many such advertisements, you can see them when you turn on the TV;
5. Sound effects are the main theme, mainly matching the music effect of the picture, without any melody, like many car advertisements, I have seen one Infinit Advertisements, in the form of cars and lightning, the music is like this;
6. Live ambient sound, the whole film adopts news style, the music is all ambient sound, without melody or anything. There are many foreigners in such advertisements. It looks real, just like the Tide filmed by Guo Donglin.
In fact, the forms of advertising music are not limited. The more eye-catching the better, and the more it sets off the atmosphere, the better. Therefore, the forms must be diverse. Just like Qili Tibetan Medicine, they imitated Ajie Drum and made an MV advertisement, and the effect was very good.