Zhouwo Village, Wuqiang County, Hebei Province insists on promoting the construction of new countryside with cultural industry, and relies on the good musical instrument industry foundation and residential characteristics of Zhouwo Village to create an attractive and high-grade music town, which plays the villagers' rich life with notes.
On October 2th, workers processed musical instruments in a musical instrument enterprise in Zhouwo Music Town, Wuqiang County, Hebei Province. Xinhua News Agency reporter Zhu Xudong photo
1. A small village has been transformed
Zhouwo Village is located in the southwest of Wuqiang County, with 256 households and 959 people.
in 212, relying on the musical instrument industry, Zhouwo Village introduced Beijing Lude Culture Company, and planned to turn Zhouwo Village into a "Zhouwo Music Town". "What is a' music town'?" Many villagers are puzzled.
When he arrived in Zhouwo Village from Beijing, Dong Yuge, the head of Lude Company and later founder of Music Town, admitted that he was "living in primitive life". In front of the house, domestic sewage was directly discharged, and the road was bumpy. Only one hour of tap water was put in the village every two days.
All this seems out of place with the positioning of a music town.
Dong Yuge planned from scratch. She lives in the office building of Golden Musical Instrument Group and works day and night, sometimes she is too busy to eat. The people in the village don't know what Dong Yuge will turn this place into, but they know that the village will look new from now on.
Dong Yuge and the designer friends of Beijing 798 Art Center made a single planning and design for the residential courtyard in Zhouwo Village. According to the principle of "one door, one scene, one product for each household, embodying spirituality and having its own characteristics", they integrated musical and cultural elements in an all-round and multi-level way. The first phase invested more than 8 million yuan to transform 81 houses, and those facing the street were changed into cafes, manual musical instrument studios and cultural and art shops; Not facing the street, change it into a unique residential inn.
At the same time, Zhouwo Village is planned and built according to the model of "government-led+market operation", which promotes poverty alleviation and new rural construction with cultural industry. The main streets in the village were renovated, and infrastructure such as water, electricity, roads and heating were upgraded. Service centers and central nursing homes have been built, and sanitary toilets and healthy kitchens have been popularized in the village. We also purchased cleaning equipment such as garbage bins, garbage transfer vehicles and sprinklers, built sewage treatment plants and garbage transfer stations, set up a full-time sanitation and cleaning team, and established a daily cleaning and cleaning system, realizing the unified collection and transportation of garbage, daily cleaning and cleaning, and the normalization of cleaning and cleaning, greatly improving the appearance of villages.
Now, standing on the cross street of Zhouwo Village, you can see music elements everywhere on the walls, streets, courtyards and sculptures, which makes people unconsciously immersed in a thick music atmosphere.
2. Create a variety of formats
In 1989, villager Zhou Guofang contacted Chen Xuekong of Beipai Village to build Wuqiang Tongda Musical Instrument Factory in Zhouwo Village, and gradually developed into Golden Musical Instrument Group. Since its establishment, Golden Musical Instrument Group has gradually developed from a township enterprise producing musical instrument accessories, and its output ranks among the top western wind instrument manufacturers in China.
Most of the people who work in Jinyin Musical Instrument Group are nearby villagers. Many villagers used to work in the musical instrument factory under Jinyin Group and participated in the production, assembly and polishing of musical instrument accessories. But as for what saxophone is and what sound saxophone can make, many villagers don't know.
"In order to develop Zhouwo, talents are the most important, and we must start with children." Dong Yuge thought long-term, so she founded Lude International Art School.
At first, "international art" in small places was not favored. But facts speak louder than words. A few years later, from twenty or thirty students at the beginning to more than 6 students now, Lude International Art School won the trust by word of mouth. Every child here should learn a musical instrument, be influenced by music, learn culture during the day and learn artistic expertise at night. This school has successfully exported four talents to the Vienna Conservatory of Music.
the school not only cultivates talents, but also gathers talents. After 9s, Wang Wei was one of the attracted musicians. He taught piano lessons at Lude School in the evening and sang and composed in the coffee house in the music town during the day. Over the past few years, he has produced more than 1 original songs such as Love in a Small Town.
In order to gather more musicians in Zhouwo and create good works here, in 217, Dong Yuge introduced Beida Jade Bird Music Group, established a music entrepreneurship and creative base for college students in Zhouwo, built a musician's workshop, and held music training camps and music festivals for college students. Since 212, the Wheat Field Music Festival in May and the Guitar Culture Festival in August have become fixed activities in Zhouwo Music Town. During the festival, a large number of well-known domestic and foreign performers and singers come to the town, which can bring more than 2, tourists to Zhouwo every year.
3. Play the movement of getting rich
Entering Jinyin Saxophone Commune, Guo Yuguan, a 58-year-old villager, is playing Nanniwan for tourists. The melodious and intoxicating music won warm applause from tourists.
Guo Yuguan worked in Golden Musical Instrument Group for 2 years, responsible for polishing musical instruments. She started working in Jinyin Saks Commune. In addition to the income of 3 mu of land, the family can get nearly 2 yuan a month here. Guo Yu Guan's greatest pleasure every day is to learn new music, introduce musical instruments and play to tourists. "As long as you play the saxophone, you especially enjoy this feeling."
Guo Yuguan has learned dozens of songs and has become a member of the western band in Zhouwo Village. "Music makes people younger and becomes a source of income for villagers." Guo Yu tube said.
Like Guo Yuguan, many villagers have become employees of Wuqiang Lude Music Culture Industry Development Co., Ltd.. "There used to be many people who went to Beijing to work. Now, except for working in the Golden Musical Instrument Group, most of them serve restaurants and family hotels, and they are trained according to unified standards." Dong Yuge said that the villagers will always be the protagonists of the music town.
Zhou Weicang, a villager in Zhouwo Village who has worked hard in the musical instrument circles in Beijing and Tianjin for many years, turned his eyes back to his hometown. In Zhouwo, he opened a "Isanu" saxophone production and sales workshop. As an entrepreneur in a music town, he enjoyed the preferential treatment of rent-free and tax reduction for two years. "More than 5 professional-grade saxophones and more than 4 popular saxophones are sold every month, and the business is proper."
Zhou Weicang not only sells musical instruments, but also teaches them for free. Therefore, the music town has formed a "peasant band" with 3 to 4 people. The villagers in Zhouwo Village have really played music since then.
In recent years, Dong Yuge has been cultivating the local cultural atmosphere, improving the villagers' musical literacy and making them better integrate into the music town through training and other means. The popularity of the music town is rising.
At present, the average annual income of villagers in Zhouwo Village is about 3, yuan, and the dancing notes are composing a new movement to get rich here.