2012Mnet Asian Music Festival (2012MAMA) complete list of winners Best New Female Singer: Ailee Best Male Singer: G-Dragon Best Girl Group Award: SISTAR Best Male Group Award: BIGBANG Best Dance Performance Awards - Individual: PSY Best Dance Performance - Boy Group: SHINee Best Dance Performance - Girl Group: f(x) Best Rap Award: Epik High Best Vocal - Individual: K Will Best Vocal - Group :Davichi Global Best Girl Group Award: KARA Global Best Boy Group Award: Super Junior Best Collaboration Award: Trouble Maker Best Music Video Award: PSY Best Original Soundtrack Award: Seo In Guk, Jung Eun Ji Best Asian Artist Award: Wang Leehom , Li Yuchun Mnet PD Special Award: BAP TVB Choice's Award: Joey Yung Global Most Popular Artist Award: PSY Global Outstanding Artist Award: BIGBANG Asia's Best Newcomer Group: EXO-K, EXO-M, Asia Star: Timez (China part) , Natthew, (Thailand part) Best Music Style Award: Jiaren MAMA LINE AWARD: Super Junior Singer of the Year Award: BIGBANG Song of the Year Award: PSY Album of the Year Award: Super Junior Overall, more than half of the awards were won by YG Family. Including newcomer Li Xiayi's special stage, it seems that the entire awards ceremony has a special YG style.

This is completely different from the previous situation that was monopolized by SM TOMN and jyp Family. In particular, singers from some small companies can also receive awards. This coincides with the original intention of MAMA. However, this year jyp has completely fallen. This is different from 2PM and 2PM. The popularity of 2AM and Wonder Girl in Korea is directly linked. Especially this year, JYP strongly promoted newcomer JJ Project. The new song was not popular, which also made it miss the Newcomer Award. Compared with JYP, SM did not have ideal results because of SUJU's advantage in competing with BIG BANG. None, and F(X) has also been overtaken by the new girl group Sistar. Shinee’s popularity is tepid and it is difficult to take the lead, as well as EXO’s future development direction. These are all problems that SM has to overcome. Even if BIG BANG does not win the award, then CUBE The company's popular B2ST and the new group BAP will give SM a heavy blow to dominate the Korean wave. Therefore, whether SUJU can use the remaining popularity in China to win the award, and whether Shinee can make new breakthroughs to compete with B2ST and 2PM are related to SM TOWN. Trends in 2013!