This is the law of the development of all things in the world. The emergence of a new thing and all kinds of publicity will definitely attract some people's attention. You see that these e-commerce live broadcasts not only do live broadcasts themselves, but also hundreds of people serve them in the background and publish various publicity in all media every day. Can it not be prosperous? !
Selling goods loudly is one of the most effective marketing methods to attract people's attention, stimulate their desire to buy and promote sales.
Whether it's the peddling of street vendors or the shopping guide of noble brands, they all belong to various promotions, but their expressions are different.
From the analysis of the advantages of e-commerce live broadcast compared with conventional online shopping, it is effective to sell products in the form of live broadcast, because you can see the effect of on-site use of products and stimulate on-site shopping guide. During the live broadcast, an anchor shouted at the scene to sell goods, just like when we were shopping, we heard the promoters at the door of the store shouting "big discount, buy one get one free", which aroused our interest in buying in the store.
3. E-commerce live broadcast strengthens the stimulation of shopping guide to consumers.
You think, if someone keeps telling you how good a product is, you will also have the impulse to buy it. Just like if you join a tour group, the tour guide will spend hours in the car telling you how good something is and you will want to buy it.
4. E-commerce live broadcast has deepened people's memory of goods/brands.
This is also an important knowledge point in consumer psychology-strengthening the stimulation to people will deepen people's memory of goods and help them sell.
5. E-commerce live broadcast makes full use of people's conformity psychology and showing off psychology.