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How to run a website
Operating the website includes optimizing and maintaining the website, updating the content and turning the website into profit. First of all, we should optimize the website with ranking, traffic, popularity and profit as the ultimate goal. Here are some key points for reference:

How is the website profitable?

How many good ways to make a profit? If I want to run a website, how can I find a profit point? What kind of website am I suitable for? "I believe this problem is also the concern of many website operators or friends who are interested in 1 website operation. Here, I will briefly introduce some profit-making methods I have learned, hoping to give you some inspiration and help.

The profit model of the website 1:

Online advertising online advertising is a common way for websites to make profits. It takes many forms, from Banner and LOGO (icon advertisements to Flash multimedia animation and network movies. From the way of charging, charging by click is more popular. Baidu and other search engine websites mainly use this advertising method, which basically comes from this advertising method.

Advertising revenue can also be realized on your website. As long as you have more browsing groups (preferably some kind of professional browsing groups), you have the conditions for charging website advertisements. Of course, you can also earn a certain profit as an advertising partner of a large website.

In addition, the concept of "narrow advertising" is popular now, which is aimed at more professional browsing groups rather than general traffic, so that its effective user ratio will be greatly improved.

The profit model of the website II

Mobile operation services such as SMS ringtone.

A few years ago, the Internet SMS ringtone download not only brought more thoughtful service and more wonderful ringtone MMS to mobile phone users, but also provided a very good profit model for major websites. Once, the business income of SMS ringtone accounted for about 40% of the total income of the three major domestic portals, which shows its importance. In recent years, the number of domestic SMS ringtone service providers (telecom value-added service SP) has reached 1 to 5000, and the professional SMS ringtone website "Pocket Smart" was listed on NASDAQ last year.

If the traffic of your website is good, you can also cooperate with the website provided by SP through professional short message Bell 1 to get some income. Of course, if you have more investment and technical strength, you can also become a member of SP, but now SP generally has a downward trend in terms of market performance.

There are three profit models for websites:

Online Retail (B2C Mode)

When it comes to online retailing, you may think of Amazon at first sight. Yes, Amazon should be said to be the largest online retail store in the world, with sales exceeding $6.9 billion last year. There are also many B2C retail websites in China, such as Dangdang and Qiyou, and each major website basically has its own online mall.

There are probably two modes of B2C online retailing. One way is to sell your own products through the Internet. The other is to build an online retail platform, so that more businesses can sell their products through this platform.

In China, there are still some bottlenecks in the way of online retailing, such as the trust of capital flow and the underdeveloped factors of logistics. Therefore, many online retailing in China are in the information flow stage, and the specific realization is often "online matchmaking and offline trading".

In the specific situation of China, the flower website found a very feasible operation mode, that is, the Internet website cooperated with flower shops around the country to graft, which successfully solved the problem of logistics localization. Moreover, flower websites and flower shops all over the country have formed a relatively mature and standardized internal settlement mechanism, providing users with a better 1 off-site flower delivery platform, and even some websites have launched a global flower delivery service.

There are four profit models for websites:

Special information fee

If you surf the Internet frequently, you will often encounter some websites that must be registered users to read, and some even must be paid users. This is the type of website special information charging service.

For example, chemical websites have a lot of information that non-users can't see, which is related to the characteristics of the chemical industry. Its rich products, frequent price changes and strong financial strength of enterprises have laid the foundation for many chemical enterprises to pay for reading some market-related information or historical materials. Want to know more, you can learn about SEO from Baidu and talk to me more.

In addition, there are some talent websites, e-books, dating websites, online movies and many other key information, just to charge users.

There are five profit models for websites:

B2B trading platform

If you surf the Internet frequently, you will often encounter some websites that must be registered users to read, and some even must be paid users. This is the type of website special information charging service.

For example, chemical websites have a lot of information that non-users can't see, which is related to the characteristics of the chemical industry. Its rich products, frequent price changes and strong financial strength of enterprises have laid the foundation for many chemical enterprises to pay for reading some market-related information or historical materials.

In addition, there are some talent websites, e-books, dating websites, online movies and many other key information, just to charge users.

There are six profit models for websites:

Software download Software download can be said to be a part of online retail, but the products it sells are software, which can be downloaded directly on the Internet without logistics and transportation.

At present, domestic software downloads are mostly free, and many software companies provide online upgrade services by taking advantage of the Internet, which is also a good way to promote interaction with users.

Due to the different consumption ability and habits, the software downloads of 1 case in English websites are paid software, even * * *, which provides a good sales platform for many practical small software. Among the people I have contacted, there are some who specialize in designing English application software, 1 is sold through the internet. It is said that business is not bad.

There are seven profit models for websites:

Internet access service

The development of the Internet is inseparable from Internet services, such as enterprise website construction, domain name registration, server virtual host rental service, website promotion service (search engine optimization), website operation consulting service, etc. As the Internet has become an important part of the economic system and life, a large number of Internet service providers will be needed.

There are eight profit models for websites:

When it comes to online games, you will immediately think of grand legends, and of course Netease's westward journey and so on. I don't like playing games very much, but I still value the market brought by games. Shanda established the online game kingdom, and became the one with the highest market value of domestic and overseas listed website companies, 1, which shows the huge online game market.

There are many ways to provide services on the Internet. As long as you can think of anything users need, it may become a part of valuable services and a source of profit for the website. The true meaning of the Internet is innovation. As long as we keep innovating, we will certainly find more and better ways to make profits.