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What does the WeChat wallet change transaction record display cps mean?

CPS (Cost Per Sales): The advertising amount is converted based on the commission from the actual product sales.

CPS advertising, like CPA advertising, can help advertisers avoid advertising cost risks. CPS pays the advertising site a sales commission based on the actual sales generated after the ad is clicked.

A similar operation method is ROI (Return On Investment).

The topics of CPS include advertisers (advertisers), media alliances, and webmasters.

The advertiser and the alliance sign a cooperation agreement with relevant terms such as sharing ratio and settlement method, and then the advertiser publishes the information to be promoted to the alliance in the form of pictures, etc., and the alliance integrates its cooperative personal websites, search navigation , or even all purchased portal advertisements, etc., to publish the advertiser's advertisements to the audience. After sales are generated through these advertisements, the advertiser and the alliance settle according to the contract, and the alliance pays the major websites that publish the advertiser's advertisements and generate sales. Changhe and other online media settle promotion expenses based on the share ratio agreed upon when the advertisement is released.

Some of the better ones I have contacted before include Likert, Yifa, Results Network, Special Offer King, etc. For advertisers, doing CPS is mainly about customer service. Only by handling the relationship with the alliance can you get good advertising media and advertising positions. Of course, the profit margin is too low and the transaction rate is too low