Douyin supports the following categories of people in 2022:

1. Food category

Douyin food accounts are divided into teaching, evaluation, eating and broadcasting, etc., food The teaching category is the most common and is more suitable for the general public, with fewer restrictive factors.

The teaching type is to take pictures of how to make each dish. It is relatively simple. Anyone who knows how to cook can try this type.

2. Beauty category

The vast majority of Douyin’s fan groups are basically women. The beauty category is the most popular on Douyin and the best to monetize. type.

You can share beauty tutorials, makeup and hair tutorials, or skin care courses, which are both practical and simulated.

3. Lifestyle

The form of video content shooting is very simple, usually with the individual as the protagonist, telling some scenes in daily life in contagious language. Scenes from family, work and life or philosophical words convey positive energy to people.

4. Real-person video category

As the name suggests, "real-person video" expresses a concept and value to users through real-person presentation. Because it is a real-person video, there will be a strong sense of trust. Strong, it is easy to establish a personal brand effect. If you want to create a personal IP, then live-action video is a very good choice.

5. Jokes and funny type

You can record down most of the time you use Douyin. Are they all fragmented times after meals, after get off work, before going to bed, etc.? This time is used by users to relax and have fun, so funny content is the main focus.

If the posted video can make people who watch the video laugh, it means it is successful. Likes and reposts become a natural expression of reward. Everyone pays for the fun of the video with their likes and reposts. Funny content videos are a type of pan-entertainment suitable for everyone.