China News Network cited the data of second-hand trading network to illustrate the active index of online shopping girls' second-hand trading.
According to the latest data of the second-hand trading network, online shopping girls under the age of 24 account for 37% of the female users of the platform, including more than 40% of college students and white-collar workers, which proves that there are not a few online shopping girls with second-hand trading habits. The transfer data shows that female users over the age of 24 prefer financial management and maternal and child products transactions, and there are more sellers.
Extended data
Most of the "online shopping girls" on the transfer platform are buyers, and the second-hand items traded are mainly clothing, shoes and hats, second-hand books and Apple mobile phones. According to the data analyst of the transfer platform, from the age point of view, online shopping girls are mainly students and young white-collar workers who have just entered the workplace, and most of them have limited income. However, this consumer group also has a high willingness to consume, so it will be keen on second-hand platforms.
In addition to buying cost-effective items on the second-hand trading platform, reselling idle "returning blood" is also a major driving force for online shopping girls to conduct second-hand transactions. The data shows that nearly half of the online shopping girls who transfer to the platform resell idle items.
China News Network-Report: The scale of "online shopping girls" is as high as 654.38+0.9 billion.