Self-media refers to the way that ordinary people publish their own facts and news through channels such as the Internet. "From the media", English is "from the media". It is a way for ordinary people to provide and share their own facts and news after connecting with the global knowledge system through digital technology. It is a private, non-governmental, generalized and autonomous communicator, and it is the general name of new media that transmits normative and non-normative information to unspecified majority or specific individuals through modern electronic means. Generally speaking, self-media is personal media. It is a new form different from traditional media. In other words, everyone can become the media. Dalong is not going to talk about those profound theories here. A simple search shows that self-media is actually relative to traditional media. So what is traditional media? Television, radio, newspapers and magazines, etc. We are most familiar with traditional media. Compared with traditional media, self-media has attracted waves of self-media madness because of its more intimate and personalized characteristics. It doesn't have the high threshold, high standard and authority of traditional media, but it is replaced by a brand-new look of popularization, popularization and personalization, which is gradually familiar to the public. For another example, the information we usually see in today's headlines, articles forwarded by others in the circle of friends, videos and live broadcasts seen in Tik Tok, audio programs heard in the Himalayas, etc., are all created by countless media people. Today's headlines mentioned just now, such as Tik Tok, Himalaya, are called: self-media platform.

First, advertising sharing and platform subsidy income

Now many self-media platforms, such as today's headlines, Baijia, Penguin and so on. , you can earn platform traffic fees. These platforms will give advertising subsidies to high-quality authors, and an inexperienced newcomer can also get considerable income. In addition, some bonuses will be set up to encourage high-quality authors to make more products. If they can get them, there will be many rewards!

Two. Commercial advertising revenue

Now enterprises need publicity to increase business volume. Since the media platform is a very good publicity channel, a large number of enterprises are seeking cooperation and publicity from media people!

I have a classmate who just tries to eat. He usually takes short videos and eats all kinds of snacks. In this way, businessmen often sponsor him, invite him to try his own products, and give him a certain sponsorship fee!

Three. Realization of paid service

The common realization modes of paid service are: community service, skill training and skill service. Even if we sell our wisdom to make money, we will pay for knowledge.

Nowadays, many people are selling courses and providing services, and many people from the media feel that they are far away or even unable to start. In fact, self-media is also very simple. As long as the content can improve some skills of fans or some anxiety of fans, you can naturally charge a certain fee.

Four. sales of products

When it comes to products, we can think about ourselves. We buy it at buy buy every day!

I used to buy things only when I needed them, but now it's different. When I see a product shared by a network celebrity, a community or a friend, I sometimes buy it myself, from rigid purchase to interest purchase! This is also the self-media in the e-commerce era! You can also conduct drainage through the media platform and then make a deal. Is it easy to sell products through the media?