This content comes from @ What's worth buying an APP, and the opinions only represent the author himself. Author: Xiao Gu's source of happiness

Creative position statement: the list in the article was originally compiled for the object. I have absorbed the experience of many bloggers and screened out many small shops that are suspected of marketing. Although there are many shops included, there are few introductions, but it still has certain reference value. I hope I can bring some help to your shopping.

the article launches on the following issues, and introduces the idea of purchasing by OEM plus origin. Of course, this is just an idea, and it can't cover all the excellent shops of the same type.

1. Although all the factories that can OEM big brands have certain strength, after all, the quality of products produced by the OEM is not equal to the quality of products produced by the OEM. There are three or six modes of OEM (OEM, ODM, OBM, CMT)

2. Even for long-term OEM businesses, manufacturers lack the necessary material technology level for some products.

3. it is better to recognize the place of origin than to recognize the factory. (For example, Wenzhou leather shoes, Nantong home textiles)

PS: But it doesn't mean that the foundry must be unreliable. Apart from food and cosmetics, some shops promoted in some articles are selected by the author himself, and if you buy them, you can also buy the products you need. However, the network information is complicated, and it is not a bad thing to have one more choice.

OEM mode on 1688 is divided into four categories: OEM, ODM, OBM and CMT.

OEM: original equipment manufacturer, that is, the foundry only produces without designing.

ODM: original design manufacturer, who develops and produces goods on behalf of the factory. There are two ways: buyout and no buyout.

OBM: Original brand manufacturer, which is simply the upstream contract awarding party. It may be some big brands, some middle and lower reaches brands, and some foundries may independently create their own brands.

CMT: the full name of CMT is CUTTING, MAKING, TRIMMING, which means processing with supplied materials. The entrusting party shall provide certain raw materials, semi-finished products, spare parts and meta-equipment.

For example, too many companies, such as American Nike Company, Xiaomi's assembly machine and excellent products, made in Beijing and Tokyo, various snacks in good shops, Muji, etc., have chosen the mode of outsourcing.

just seeing this, it seems that it is really a good policy to buy products from a foundry. But big OBM companies are not stupid (they are not stupid themselves, but even treat us as fools). On the one hand, they mostly adopt decentralized OEM mode, divide the products into several parts and find different OEM enterprises; On the other hand, firmly grasp the core technology and core materials. In this way, although the foundry can produce almost similar goods according to the technological process, it can't achieve both form and spirit.

Some industries are really mixed, especially food and cosmetics. These two kinds of goods are rarely pushed below, after all, food and face can not be saved. Moreover, the raw materials used in OEM products are different from those used in manufacturers' self-operated products. Many OEMs in these two industries are OEM, but in fact, they are processing with supplied materials, which is very unreliable.

just like the food industry, there have been some food safety problems recently. Even the first-hand contracting is so unreliable, let alone the second-hand self-employment. The core ingredient of cosmetics is also impossible to master, unless it is like some second-tier brands, there is nothing special about it. Without the important materials of the original product, the use effect of the product may be very different.

Aside from these two industries, take shoes as two positive and negative examples. I especially love cross's slippers. A price of two or three hundred is always like IQ tax. At that time, I found a lot of flats or even high imitations. Although the appearance is almost the same, the soft rubber texture of the insole is still too different. The genuine product bought in JD.COM has been worn for three years, but it is a little dirty. The flat replacement bought has broken two pairs. Another is converse, the genuine converse's environmental protection glue is easy to open, while the high imitation is stronger (just stronger) because it doesn't need to use environmental protection glue according to the standard. This shows that materials are very important for our use, and for manufacturers, sometimes it is because they can't get this material, but more often they don't want to give you this material. The mid-range products made of expensive materials are not as good as the low-end products made of cheap materials. They prefer to use the same technology and different materials in the name of OEM to make homologous products with quite low cost.

but there are still some good manufacturers worth choosing, otherwise this recommendation will become a fake article. Some things are still very valuable, even if the wool content of sweaters is less, but the quality is up to standard; Socks contain less cotton, but the workmanship is meticulous; The skeleton of the umbrella is lighter; The plastic on the outside of small electrical appliances is almost as cheap as that in ..................... This quality is enough for us to use. There are also some shops recommended by value friends that are of high quality and have great reference significance.

I have seen a word called satellite industrial cluster mode before, which explains the problem very well: on the basis of local industrial clusters, stronger ODM enterprises accept orders from well-known OBM enterprises, and then they subcontract some of them to OEM enterprises all over the world, while the local area forms a satellite industrial cluster mode with ODM enterprises as the core and a large number of OEM enterprises around it.

To sum it up simply, powerful manufacturers take over the design and production orders of international brands, and then subcontract them to local enterprises to drive the industrial development of the whole place. Although the operation of the model in reality is not so ideal, it does help the development of local small and medium-sized enterprises and form a cluster effect.

OEM ODM OBM provides a development direction for enterprises, and also provides an idea for us to buy goods-to buy goods according to the place of origin.

Nantong, Jiangsu province, known as the "home textile capital" of China, was listed as one of the pilot cities of national smart city earlier. Nantong has about 211,111 home textile industry troops and nearly 1,111 home textile trademarks. There are thousands of business households in two professional markets and dozens of well-known brand enterprises. Among the top ten brands, Lolium and Violet are all from Nantong. Later, it cooperated with JD.COM Science and Technology and embarked on the road of Internet. Among them, the "Nantong Four-piece Set" is the most famous, and many stores in China get their goods from here.

Nantong Jiangling Weaving:

A store that was particularly popular in 1688 before, the selection seems to have been removed from 1688.

Nantong Woerju Textile Co., Ltd.

The turnover rate is 11%, and Disney OEM, mainly engaged in four-piece suits and summer quilts.

jinpai 2-star factory, with a workshop area of 3,111 square meters and 58 processing equipment, was established in February 2121 with an annual turnover of 2,111 W ..

Nantong Longines Home Textiles Co., Ltd.

has a turnover rate of 7%, and is an Antarctic OEM. It is mainly engaged in four-piece sets and silk quilts

with a gold medal 1-star factory, with a workshop area of 2,211 square meters and 31 processing equipment. It was established in June 2111, with an annual turnover of 1,111 w

and a cotton core quality inspection report. What is this called

?

Nantong Ouluowei Textile Technology Co., Ltd.

The turnover rate is 1.9%, mainly dealing with four-piece suits and summer cool quilts.

Golden Star Factory, with a workshop area of 2,911 square meters and 11 sets of processing equipment, was established in October 2118 with an annual turnover of 2,111 w

Wenzhou, Zhejiang Jiangnan Leather Factory closed down, and the boss took his sister-in-law to ................. Wenzhou leather shoes have been famous for many years. The shoe leather industry is one of the pillar industries in Wenzhou. At present, there are more than 4,311 shoe production enterprises with more than 411,111 employees, with an annual output of more than 611 million pairs of leather shoes (accounting for about a quarter of the total shoe production in China). In 2111, china leather Industry Association officially issued a document naming Wenzhou as "China Shoes Capital".

Desai Group

has a return rate of 15%, a strong leather shoes factory in Wenzhou, and supports one purchase.

the factory covers an area of 17,411 square meters and has 122 sets of processing equipment. It was established in October 2111, with an annual transaction volume of 2,111 W.

Wenzhou Golden Crown Shoes Co., Ltd.

has a turnover rate of 25%, and it is mainly engaged in women's money and supports agency payment.

a gold medal one-star manufacturer, with a workshop area of 2,711 square meters and 2 sets of processing equipment, was established in May 2117, with an annual turnover of 511w

Wenzhou Compaq Footwear Co., Ltd.

The turnover rate is 27%, and the factory strength is very strong.

The factory covers an area of 7,311 square meters and has 21 processing equipment. It was established in June 2116 with an annual turnover of 2,111 w

Chenghai District, Shantou City, a famous hometown of overseas Chinese, was awarded the title of "China Craft Sweater City" by China Textile Industry Association. This is another title obtained by Chenghai District after winning the title of "China Toy Gift City".

Shantou sweater:

longhu district Jinzhipin Wool Textile Factory in Shantou

The turnover rate is 9%, and SHEIN is the OEM, mainly engaged in sweaters and pajamas.

jinpai 1-star factory, with a workshop area of 5,711 square meters and 112 processing equipment, was established in May 2118 with an annual turnover of 2,111 W ..

longhu district Yulin Clothing Processing Factory in Shantou

The turnover rate is 18%, mainly engaged in sweaters and vests.

there are many Taobao models with no brand and no recognized factory, which are very cheap and beautiful.

Underwear in Gurao Town, Shantou City:

Shangmeiting Knitting Factory in Guiyu, Chaoyang District, Shantou City

The turnover rate is 21%, and Arctic cashmere is contracted for 55w plus

a 3-star gold medal factory. 9111 flat factory, quite powerful. The annual turnover is 2111w

Shantou Xingquan Knitting Industry Co., Ltd.

The turnover rate is 9%, and it is a beautiful city with a beautiful back.

Gold medal 2-star, 19,111-square-meter factory with an annual turnover of 2,111 w

Shantou Chaoyang District Gurao Huatong Weaving Underwear Factory

The turnover rate is 18%, and it is from the Antarctic and the Arctic velvet factory. 2111-square-meter factory, gold medal factory.

Guiyu Yanfenna Knitted Underwear Factory in Chaoyang District, Shantou City

The turnover rate is 25%, and it is a two-star gold medal factory. 1211-square-meter factory with a transaction volume of 1111w

Shantou Qihang Knitting Co., Ltd.

The turnover rate is 25%, and it has its own brand and many styles of sexy underwear.

Shantou Chenghai Toys:

Shantou Guanji Toys Co., Ltd.

The turnover rate is 9%, and BabyGo is OEM, which supports mixed batch.

Longchen Toy Factory in Chenghai District, Shantou City

The turnover rate is 29%, and it doesn't pay much attention to distribution. Unfriendly to individual buyers

Quansheng Toy Factory in Chenghai District, Shantou City

The return rate is 31%, unfriendly to individual buyers

There are too many related industries in Guangzhou, and there are many excellent shops for clothes and bags.

Guangzhou shisanxing clothing wholesale market, located in shisanxing road, liwan district, Guangzhou, is generally referred to as "shisanxing" for familiar people. Today, Shisanhang is still a clothing wholesale center.

Guangzhou Geming Clothing Co., Ltd.

The return rate is 18%, and the style is new, mainly engaged in dresses and skirts.

Bronze factory, 1211 square meters, small factory, no foreign trade qualification, excellent agency ability

Guangzhou Huangzheng Clothing Co., Ltd.

The turnover rate is 22%, with good agency ability and new style.

gold medal factory, with a company area of 1111 square meters, has no foreign trade qualification.

shiling town, huadu district, Guangzhou is known as the leather capital of China.

Guangzhou Toulang Leather Co., Ltd.

The turnover rate is 31%, and Aihuashi is the OEM. Main men's bags.

unlicensed, 7,111-square-meter factory building, with an annual turnover of 2,111

Guangzhou Zhichao Luggage Co., Ltd.

has a turnover rate of 27%, mainly engaged in men's bags.

a 3-star gold medal factory with a factory building of 11111 square meters, with an annual turnover of 2111

Guangzhou Jinshengsi Luggage Technology Co., Ltd.

with a turnover rate of 32%, mainly engaged in men's bags and computer bags.

Guangzhou gate leather co., ltd.

the turnover rate is 7%, GXG OEM, one for each generation, mainly engaged in women's purses.

Guangzhou Kangyi Leather Technology Co., Ltd.

The turnover rate is 31%, and Xiaomi is an OEM, mainly engaged in computer bags and backpacks.

Guangdong Yeziwang Luggage Industry Co., Ltd.

The turnover rate is 17%, Xiaomi foundry, with its own brand, mainly engaged in luggage case.

Baigou, Baoding, Hebei. Baigou luggage industry is one of the top ten regional characteristic industries in Hebei Province, and Baigou is "the export base of luggage characteristic industries in the whole province". Baigou has 153 luggage-scale enterprises, more than 1,811 individual processing enterprises and more than 41,111 employees, forming a scale production capacity of 51 million bags per year and becoming the largest luggage production and sales base in China.

Baoding Baigou New City Rixing Luggage Processing Factory

The turnover rate is 28%, and it has its own brand, mainly engaged in computer bags.

gold medal manufacturing, 2,111-square-meter factory building, with a transaction amount of 1-5 million.