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The Brand Traceability of Honggu
Honggu's home is in the beautiful Lijiang, where there is a village with the reputation of "the hometown of cobblers" for 600 years-Shuhe. According to legend, the founder of Shuhe Leather Industry was a famous cobbler in the Ming Dynasty. He was falsely accused of insinuating Bigfoot in Ma Huanghou, Ming Taizu, and was sentenced to exile in Shuhe, Lijiang River. Since then, Shuhe leather industry has flourished at the foot of the snow-capped mountains in the northwest Yunnan Plateau, spreading art for a living, and there is even a legend that Shuhe cobbler "drills through the world with an awl". Honggu leather inherits the essence of the traditional leather technology of our ancestors, and is committed to spreading the exquisite leather technology to every corner of China.

Corporate memorabilia:

Honggu Leather was founded in Kunming, Yunnan in 2002.

In 2003, the core corporate culture of "home and partner" was formally established.

Determine the marketing model of "chain monopoly and joining"

In 2004, Kunming starfish factory and Guangzhou Yongxing factory were built one after another.

Branches such as Guizhou and Shandong have been established one after another.

Hold the first national branch franchisee conference.

There are more than 400 specialty stores in China.

In 2005, the company started the multi-brand strategy, and the Manmont brand store opened simultaneously in China.

Branches have been set up everywhere.

There are more than 500 specialty stores in China.

In 2006, Guangzhou standardized production base was put into use.

Prepare to build Honggu Industrial Park in Zigong, Sichuan.

There are more than 700 specialty stores in China.

In 2007, the company introduced 4R training.

Establish company publications, such as Letter from Red Valley and Red Valley.

Established Lijiang Shuhe Hongguwu VIP member club, with more than 850 national specialty stores. In 2008, Sichuan Zigong Honggu Industry was officially put into production.

Kunming management training conference is in full swing.

Five national marketing training conferences were held.

The number of specialty stores in China exceeds 1000.

In 2009, we invested in the construction of the first leather museum in China-Shuhe cobbler history exhibition hall.

Lijiang Handicraft Experience Hall and Honggu Post Station have been opened one after another.

The 600-year Legend of Shuhe Shoemaker was published, and the Sitar tan Lijiang Public Welfare Concert was successfully held.

National stores 1 100.

20 10 huadu brand operation center started work in an all-round way.

Honggu Business School officially opened for operation.

The enterprise MV "The Sun Just Rises" was launched at the Shanghai World Expo.

The 10th China (Shiling) Leather Festival and the "Red Valley Night" large-scale literary evening were successfully held.

National stores 1200.

20 1 1, Honggu Lijiang moving pavilion made a unique appearance.

Signing ceremony of Honggu Group headquarters settled in Huadu

The number of specialty stores has reached more than 1350.

20 12 went to Hong Kong to hold the painting and calligraphy exhibition "Hui Feng He Chang-Sichuan Poetry and Painting Institute celebrates the 15th anniversary of Hong Kong's return".

Hold the first product quality seminar

Successfully held the "Fashion Oriental Rhyme 10 Early Growth"10 Anniversary Celebration in Red Valley.

Invest in building the first luggage cultural theme museum in China-Huaxia luggage cultural history museum.

The number of specialty stores exceeds 1500.

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