1983, the first CCTV Spring Festival Evening was unveiled. There was no special host at that time, but Ma Ji (deceased), Jiang Kun, Wang Jingyu and Liu Xiaoqing became the hosts of the first Spring Festival Gala. Li Guyi became the first singer to officially board the Spring Festival Gala, and a song "Homesickness" left a deep impression on countless people.
The costumes of the first Spring Festival Gala show a strong flavor of the times. One of the hosts, Liu Xiaoqing, wore a red jumpsuit and long black shawl, which highlighted her youth and vitality and her simple smiling face in the 1980s. Most men wear Chinese tunics and khaki overalls, and occasionally they see suits and ties, but they don't wear ties.
Although this party is a bit immature, it is a sign that China TV programs have taken a big step forward. However, when Li Guyi finished singing Homesickness, it immediately caused a "crusade". Because her Hometown Love was described as "the voice of decadence" and it was in the early stage of reform and opening up, the phenomenon of "the voice of crusade" appeared.
Spring Festival Evening Folk Custom
In the1990s, most farmers chose to have fewer children. CCTV's "Spring Festival Evening" has also become a stage for artists from both sides of the strait to perform on the same stage and express their friendship with their compatriots. In fact, it carries the blending of cross-strait cultures and the spreading function of China's mainstream culture.
Since 2008, some local TV stations have also started to hold Spring Festival gala. On New Year's Day, or on New Year's Eve, overseas Chinese gather and also hold cultural performances for the Spring Festival (not necessarily at night). This shows that "Spring Festival Gala", a comprehensive cultural performance with the theme of celebrating the Spring Festival, has spread as a cultural phenomenon, and has the characteristics of localization and is rooted in the people. This is a folk custom.
Refer to the above? Baidu Encyclopedia-History of Spring Festival Gala