Honda was founded in September 1948. Honda Motor Company is called "Honda Technology Research Industry Co., Ltd.". This research institute mainly produces textile machinery. At that time, just after the war, many families had to go to the black market and even the countryside to buy high-priced food. Due to the underdeveloped traffic, the floating population frequently overload vehicles such as cars and trains, and the rugged mountain roads in Japan, it is very difficult for bicycles to collect grain. Junichiro Koizumi saw this situation and immediately thought of many radios left by the army during the war. So he bought a batch of communicators at a low price, removed the small gasoline engine on it and used the kettle as the fuel tank. After refitting it into a small gasoline engine, he installed it on a bicycle to create a new type of "mechanical bicycle". Because the product was marketable, it immediately became a hot commodity. In order to provide joy to customers all over the world, Honda began to develop its automobile business from 1963 and challenged new fields. As a pioneer company of the world engine, it has been paying attention to human life by providing "happiness" through various commodities. Honda, which started from manufacturing bicycle auxiliary engines, has been developing its business not only in the fields of modern vehicles such as automobiles and motorcycles, but also in the fields of general products involving various industries and entertainment industries. These products are powered by engines, and Honda has grown into a world-leading first-class enterprise in terms of technical strength and production scale. Since its establishment, as a manufacturing enterprise, it has always cherished the concept that runs through the process of commodity and commodity growth. In addition, we respect creation and attach great importance to creating commodity concepts rooted in social needs. The basis of supporting professional activities is nothing more than providing people with happy ideas. As an engine manufacturer leading the world view, we constantly create new fun by developing products that are ahead of the times. Honda has been evolving with people, society and the earth. Since the company was founded 50 years ago, Honda has been taking "providing joy for users all over the world" as its corporate philosophy and trying its best to provide high-quality goods at reasonable prices. On the one hand, Honda is engaged in manufacturing products that meet the needs of users; On the other hand, Honda has always regarded the protection of the earth's environment, traffic safety and products, technologies and services beneficial to society as important topics. Challenging these important topics is the way to create a new future. Honda has played its unique challenge spirit and made various efforts. In the next 50 years, Honda will provide "joy" by providing products and services that are most suitable for people and the earth and have Honda characteristics, and will continue to evolve and develop. How does Honda, a localized world that meets international standards, do as a local enterprise? According to Honda's basic policy of "need to produce", we actively promote the modernization system, and develop, produce and sell products that meet the needs of customers in various regions through the hands of people from all regions (including China, there are 92 production bases in the world and 65,438+03 R&D institutions at home and abroad). As an international enterprise promoting localization, it not only means doing as the Romans do and integrating into local customs and culture, but more importantly, it means that people all over the world have the same "ideal" and "idea", share all commercial resources and carry out various activities at the same time. In order to realize a comfortable and happy mobile society, Honda takes "respecting the human spirit" as the basic concept and safety as the biggest theme of product manufacturing. Relying on Honda's unique "safety technology to prevent accidents" and "safety technology to protect passengers", Honda adopted the first anti-lock braking system in Japan, the world's first automobile steering operating system, the first SRS airbag system in Japan, the world's first FF vehicle traction control system and the world's first Honda navigation system with "swing driving detection function", and took the lead in applying Honda's original technology to cars sold in the market to improve vehicle safety. At the same time, for two-wheeled motorcycles, the equipment range of new braking systems including anti-lock braking system has been extended to mopeds. As a pioneer who always pursues safety, Honda is actively engaged in the research and development of goods. Starting from 1970, Honda carried out the popularization of safe driving with the slogan of "delivering safety". According to Japan's accumulated experience, 22 traffic education centers have been set up around the world to hold motorcycle safety driving workshops and provide driving training for local traffic patrol teams. Focusing on Thailand, Singapore, Australia and other countries, combined with local conditions, we actively carried out safe driving popularization activities in 35 countries and regions around the world. Honda sincerely hopes to leave the beautiful earth environment to the next generation. Therefore, Honda regards protecting the earth's environment as one of the most important topics. The history of these activities can be traced back to 1972. At that time, Honda's low-pollution engine CVCC was in the leading position in the world, and the muskie Act, which was called the most stringent US exhaust emission regulation in the world at that time, was passed. Since then, Honda's low-pollution engine technology has been in the leading position in the world. 1995, Honda gasoline vehicles took the lead in achieving zero pollution in the world. After that, the development of ZLEV engine technology showed Honda's high-tech strength. In terms of low fuel consumption technology, Civic is equipped with "three-stage VTEC engine" and "Honda CVT", achieving high power and low fuel consumption at the same time. Tail gas countermeasures and manufacturing cars with low-pollution engines are "extreme challenges" for Honda engineers. Honda pursues the exhaust purification of gasoline engines thoroughly. At the same time, through various methods, we will actively develop alternative energy vehicles for the next era, such as electric vehicles and natural gas vehicles, and give full play to their respective advantages and accumulate research results. These "cars that give priority to the global environment and clean exhaust" are "Honda eco-cars". Honda's Belgian factory, Hamamatsu Manufacturing Plant, General Power Products Factory and Tochigi Manufacturing Plant all passed the international standard certification of ISO 1400 1 environmental protection management department.

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