Three stages of media development: traditional media, network era and new media.
From the perspective of communication, if communication can be visualized, then traditional media is just a pyramid-shaped communication, while social media has different communication modes and forms. Traditional media channels are king and social media people are king. Traditional media is easy to control, and social media is often out of control: every audience may become a new communicator. In this model of simulating community communication, we should not only prepare the communication form, but also monitor the tonality of the communication content, and also look at the key views of community leaders on the issue. In short, if traditional media is a centralized mode of communication, then social media is more similar to popular word-of-mouth communication. -Zhihu
Traditional media newspapers, television, blogs and forums in the network era, official WeChat account in the new media era, self-media, short videos and micro-videos.
Blog, Weibo, WeChat, WeChat official account, Top 100 self-media, short vibrato video. New media has come to the present development process step by step.
? Wechat, a free application for smart terminals launched by Tencent on 2011,was founded by a team led by Zhang Xiaolong. It must be said that the creation of qq mailbox instantly destroyed Netease and Sohu mailboxes and robbed most of the SMS users of Unicom Mobile. Wechat's "Lonely Blue Planet" picture covers almost all smartphones and has more than 900 million users. Now we can't live without WeChat. You will find daily WeChat chat, voice, video, payment, WeChat official account reading, boring will brush friends circle. Wechat is a lifestyle. Sweep, shake, find and search. Do you know all the functions of WeChat? If you haven't paid attention, you can learn about it. Wechat has 5,000 friends and 5,040 people, corresponding to the ideal kingdom imagined by the Greek philosopher Plato in The Book of Ideals. Perhaps Bruce Lee wants everyone to establish their own ideal kingdom, which is prevalent in WeChat business. As a light application, WeChat applet has three advantages for users. When using just-needed low frequency service. 2、? When using offline services. 3、? When the personalized requirements in special scenes are met
WeChat payment is believed to be familiar to everyone, and Tencent will soon open the WeChat version of Yu 'ebao. After opening the change pass, you can use the funds in WeChat wallet to realize change management.
When the change is transferred out of WeChat change or credit card, there is no handling fee for the transfer. I will never worry about the withdrawal fee again. Many people have a kind of psychology. I didn't withdraw WeChat change because of a handling fee, and I didn't miss that dollar. The trouble is that the handling fee belongs to my own money, but it costs extra money. This money is a bit embarrassing.
Wechat and Alipay: First, the chat software has the function of payment; second, the payment software has the function of chat.
As long as people have shopping needs on Taobao, Alipay payment will not be eliminated.
As long as people's socialization is still tied to WeChat, WeChat payment will not be eliminated.