Together with "Huahua", the brand super discourse of "big soda, drink big kiln" was formulated, which helped Dayao to go out of the circle continuously, and with the endorsement of powerful actor Jason Wu, it quickly helped Dayao drinks stand out in the rapid rise of China drinks.
Dayao soda comes from Inner Mongolia Bayi Beverage Factory, the earliest local military-run enterprise in Inner Mongolia. As one of the few national brands in the beverage market, Dayao's history is one year earlier than that of China Shenshui Jianlibao, and it has developed for about 30 years. In 1980s, Coca-Cola and Pepsi successively entered China. By 1996, Coca-Cola had 23 bottling plants in China, with sales of1500,000 tons, accounting for one third of the market share in China.
At that time, the "joint venture tide" was popular. Brands such as Arctic Ocean and Tianfu Coke have started to establish joint ventures with Pepsi. In the end, the seven major beverage brands in China, such as Beijing Arctic Ocean, Shenyang Wang Ba Temple, Tianjin Shanhaiguan, Qingdao Laoshan, Wuhan Binjiang, Chongqing Tianfu Coke and Guangzhou Asian Soda, completely disappeared-this is also known as the "Two Music Flooding Seven Armies Incident".
Evaluation of Dayao soda water
1. From the appearance of the product, this one I chose should belong to the boss version, and there is no spokesperson's face on it. Simple red, white and blue labels look quite simple. Dark green glass bottle. In fact, what do you think of beer?
Generally speaking, this soda is actually divided into three flavors, and I chose the most typical and basic fruit flavor. In fact, when you open the lid, you can smell a thick fruity smell, and a sip is also a thick childhood soda smell. Compared with other flavors of orange and litchi, the taste is more primitive and pure, and it is not greasy to drink, but very appetizing. In the meantime, if you haven't tried it, you might as well buy a bottle and try it. It's really good.
Reference to the above content: Baidu Encyclopedia-Dayao