Country Garden is headquartered in Shunde District, Foshan City, Guangdong Province.

Country Garden Holdings Limited (stock code: 2007. HK), headquartered in Shunde, Guangdong Province, is the largest new urbanization housing developer in China. The founder is Yang Guoqiang.

Country Garden was listed on the main board of the Stock Exchange on April 20th, 2007. Listing not only provided funds for the long-term healthy development of the group, but also took a successful step to enter the international capital market. Country Garden was recognized by the market after listing-in September 2007, it became a component of Morgan Stanley Capital International Global Standard Index, and in September, it became a component of Hang Seng Composite Index, Hang Seng China Mainland Composite Index and Hang Seng China Mainland Circulation Index. Joining constituent stocks marks the affirmation of Country Garden as an important part of Hong Kong stocks in the capital market and strengthens its position in the international capital market.

The Development History of Country Garden

1992 Develop the first real estate-Shunde Country Garden, and introduce aristocratic clubs, bilingual schools and other supporting facilities in the community. [3]

65438-0994 Country Garden founded Guangdong Country Garden School, which is located in Shunde. Guangdong Country Garden School is one of the earliest schools in Chinese mainland to introduce IB international education. [4]

1994 Country Garden motorcade was established, and two routes, Shunbi-Kim parking lot and Shunbi-Nansha Port, were opened.

65438-0995 Country Garden introduced hotel-style service mode into residential property management. This is the first time that a real estate developer has proposed to introduce hotel services into the community, creating a precedent in the industry. Shunde Country Garden actively expands the Pearl River Delta market, attracting a large number of Hong Kong people to buy homes. 30,000 Hong Kong people have become the owners of Shunde Country Garden, which is also called "Colorful Little Hong Kong". "Country Garden, give you a five-star home" is very famous in the province and ports.

1997 In order to improve the supporting facilities, Shunbi Team took the lead in opening shuttle buses in the community.

Guangzhou country garden 1999 opened. At that time, most products on the market were blank houses. Guangzhou country garden took the lead in promoting luxury garden houses in existing buildings, and supporting residential areas and landscaping were delivered at the same time. [5]

Country Garden 1999 went out of Shunde and the second project came to Guangzhou. In the Spring Festival of that year, the opening of guangzhou country garden caused a sensation in the whole city, setting an astonishing record of selling 3,000 sets in that month. The first issue was sold out in three months.

On May 1 day, 2000, South China Country Garden, located in South China residential area of Guangzhou, opened. The continuous hot sale of Country Garden in South China has also promoted the rapid development and maturity of South China Plate in Guangzhou.

200 1 Layout Foshan and move to Foshan to develop projects such as Jun 'an Country Garden, Country Garden Flower City and Licheng Country Garden. [6]

In the Golden Week of May 1, 2002, the first phase of Country Garden Phoenix City (Guangzhou) opened, and the golden week sold 750 million yuan. Since the opening of the market, Phoenix has been in the forefront of Guangzhou's real estate sales list for many years, and won the annual turnover champion in Guangzhou. Phoenix has made outstanding contributions to Zengcheng's economic development, and there is a saying that "without Phoenix, there would be no new city".

In 2004, Country Garden expanded to the Pearl River Delta outside Guangfo, and settled in Gaoming, Heshan, Jiangmen, Qingyuan and Nansha. From one country garden a year, it has entered the rapid development stage of country garden for more than one year.

In 2005, the National Day of Country Garden Holiday Peninsula was grandly opened. Holiday Peninsula is by far the largest project developed by Country Garden in China. It is also the first holiday project of Country Garden. Beautiful natural environment, the price is "better than building your own house", which provides a large number of customers in the Pearl River Delta with a high quality of life as a second home.

In 2006, the National Day of Venice City, Changsha Country Garden was grandly opened. The opening of Venice City in Changsha Country Garden marks the pace of the national layout of Country Garden.

On April 20th, 2007, Country Garden was listed on the main board of Hong Kong Stock Exchange, with a market value of HK$ 1 189 billion on the day of listing, which laid a solid financial foundation for Country Garden to build more five-star living communities in China.

In 2008, Country Garden implemented the national expansion strategy, and the pace of expansion went deep into Heilongjiang, Liaoning, Inner Mongolia, Chongqing, Anhui, Hubei and Jiangsu, and 23 new projects were opened throughout the year. Country Garden has greatly expanded its territory and started to bring "five-star home" to all parts of the country.

In 2008-2009, the global financial tsunami affected the world economy, and the domestic property market also ushered in an inflection point. Country Garden put forward the position of "quality year" and launched reform actions including "creating excellence 100" plan, garden renovation of national projects, and research and development of new apartment units. , so as to improve the comprehensive quality of products and gain momentum for the second venture of the next enterprise.

On July 22nd, 20 10, Mr. Mo Bin was appointed as the president and executive director of the company. The arrival of President Mo Bin has brought new impetus to the reform and sustainable development of Country Garden. The management idea of "1+3" changed the limitation of vertical management in Country Garden, and established a three-level management mode of "headquarters-region-project", which laid the management foundation for the second take-off of Country Garden.

Country Garden has also adjusted its development model in time to cope with market changes, develop more projects with small area and high floor area ratio, create marketable products and quickly withdraw funds. After the quality reform, the overall quality of the project has been improved by leaps and bounds, and the phenomenon of "CD" appears frequently.

At the same time, Country Garden also adheres to the market model when conditions permit. On July 30th, 20 1 1, Country Garden Shili Yintan Project was opened, with a single-day sales of 3.6 billion yuan, setting a record for domestic real estate sales at that time. Country Garden Phoenix (Jurong) project is not only huge, but also an important exploration of new urbanization mode under the overweight of urban complex and East China Industrial Park.

20 1 1 Explore overseas markets and develop real estate projects in Malaysia. Country Garden went abroad and invested in Malaysia. [7]

In 20 12, the industry's first partner system "Achievement * * *" and real estate partner system "Achievement * * *" were launched to enhance the vitality of enterprise operation and promote the development of employees. [8]

On August 9th, 20 13, Country Garden Shili Jintan opened, and sold 4,800 sets at an average speed of 4 seconds, surpassing Shili Yintan to set a new record for single-day transactions in China. These projects are still in the stage of continuous development and best selling.

In 20 12, Country Garden innovatively implemented a strong incentive system of "performance * * *", which became the embryonic form of the partner system in the real estate industry. 20 14 introduced the "sharing with one heart" partner system on the basis of the original "sharing with achievements". Its principle is "benefit sharing and responsibility sharing", which effectively promotes the enthusiasm of employees. Together with the "performance sharing" system, it is called "value sharing" in Country Garden.

In August 1 1, 2065438, Country Garden's first overseas project, Golden Bay Project, opened, with a subscription amount of nearly 654,380 billion yuan.

In the same year, Ryder Garden in Sydney, Australia broke ground. In the strategic layout of Country Garden, overseas projects have become an important part of the Group, and Country Garden is beginning to "become the most competitive real estate company in the world".

In 20 13, the sales of Country Garden jumped to 106 billion yuan, and the real estate enterprises with annual sales of 47.6 billion yuan in 20 12 became "100 billion clubs" of real estate enterprises. [9]

In 20 14, the annual sales reached128.8 billion yuan, and the sales reached 100 billion yuan again. In 20 15 years, the sales reached about140.2 billion yuan, and the sales reached 100 billion yuan for three consecutive years.

In May, 20 13, Country Garden launched the "Future Leaders" project, recruiting doctoral talents in the top universities in the world, with corporate executives personally serving as mentors, and cultivating talents into middle and senior managers in the shortest time through a systematic and compound talent training model. Approved by Ministry of Human Resources and Social Security on 20 15, Country Garden established a postdoctoral research center.

20 14, Country Garden Center was fully completed. Country Garden Center has widely applied green ecological building technology, intelligent office and diversified supporting facilities, and has become a brand-new business card of Country Garden.

20/kloc-in April, 2005, China Ping An became the second largest shareholder of Country Garden with HK$ 6.3 billion. Country Garden and China Ping An have deep cooperation in land investment, marketing, finance and community service. At that time, Country Garden adjusted its strategic layout, "consolidating third-and fourth-tier cities and embracing first-and second-tier cities", increasing investment in first-and second-tier cities and expanding projects with higher positioning in third-and fourth-tier cities. Cooperate with the national "One Belt, One Road" development strategy, jointly develop the Malaysian forest city project, and set an example for future cities-* * * Opening ceremony of building a green, low-carbon, smart and ecological city and a global forest city. [ 10]

2065438+In September, 2006, Country Garden (02007.HK) announced that Country Garden submitted an application for listing property management business in Shanghai A to the China Securities Regulatory Commission and received an acceptance notice. [11] In 2016 years, the annual sales reached 308.8 billion yuan, ranking among the top 500 Forbes companies.