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When did Taobao Mall become a Tmall?
On the morning of 20 12, 1,1,Taobao Mall officially announced its name change to "Tmall". 20 12 On March 29th, Tmall released a brand-new Logo image.

Let's not discuss the name first. Let's talk about why we changed our name first. First of all, independent brands are more conducive to operation. Taobao has been criticized by foreign countries for piracy, mainly through the establishment of Taobao Mall to solve. In order to develop in the long run, it is necessary to have an independent name and operate separately, so as to distinguish it from the past.