L 'Occitane, full name of L 'Occitane in Provence (French pronunciation: [l? ksi？ Tan? pvɑ？ S], which means "L 'Occitane in Provence", is an international retail enterprise specializing in manufacturing and selling personal care products and household items. Its main production base is located in Manosk, France. The company was founded in 1976. The founder is Olivier Baussan. He hopes to establish a company to preserve and carry forward the tradition of his hometown Provence. L 'Occitane means "woman from Europe" in French. L 'Occitane hopes to become an international model to promote the comfort and well-being of the Mediterranean by providing unique personal care and household products, and takes "comfort and pleasure", "truthfulness and purity" and "care and respect" as its corporate philosophy. 20 10 On May 7th, L 'Occitane was listed on the main board of the Hong Kong Stock Exchange, becoming the first French enterprise to be listed in Hong Kong.