Subaru means "すばる" in Japanese, and its corporate logo is the six stars of the Pleiades cluster (the Pleiades cluster is the constellation name according to the ancient constellation division method in China), which is also the symbol of Subaru automobile. Subaru's logo represents five independent companies that make up the present Subaru. Subaru has unique technology, especially the level-to-level engine and full-time four-wheel drive system. Subaru has made great achievements in recent years, and its global sales in 2006 set a historical record. Fuji Heavy Industries has been developing a unique four-wheel drive system and a high-performance horizontally opposed engine. Its four-wheel drive system, after more than 20 years of continuous improvement, has continuously improved its performance and quality through the harsh road conditions around the world.
Fuji Heavy Industries has developed a large number of innovative products with the reliable technology of automobile branch, aerospace branch, bus manufacturing and house prefabrication branch, industrial products branch and transportation and ecosystem branch. The goal of Fuji Heavy Industry is to build an excellent brand and become the protagonist on the international stage in 2 1 century. In order to support the future world of all mankind and the whole earth, Fuji Heavy Industries adheres to the innovative spirit of connecting the past with the future and develops products full of personality and hope. The core technology of Fuji Heavy Industry is the product of the perfect combination of independent thinking, flexibility and infinite enthusiasm. Subaru cars are famous for their excellent handling and engine performance, especially the turbocharged Impreza wrx/sti series and the Legacy series. At present, the FIAN competition is still the world of modifying the STI of the folk impreza.
Fuji Heavy Industries, Japan's leading automobile manufacturer, accepted the investment of Toyota Motor Corporation after canceling its capital and business cooperation with General Motors of the United States.
At present, Toyota Motor Corporation owns 16.5% of the shares, which Toyota Motor Corporation bought from General Motors in 2005. At first, GM owned 20% of Subaru. In 2005, the financial crisis forced GM to sell all the shares of Subaru, of which Subaru repurchased 1 1%. Due to Japan's anti-monopoly law, Toyota Motor Corporation can only buy 16.5% of the shares at most, and 1% was acquired by an unknown bank.
Kenji Kita, the first president of Fuji Heavy Industries (FHI), has a completely unique view on automobile issues. "If you are going to build a car, build a mature car." "Japanese cars should have Japanese names." At that time, Mr. Kita was eager to produce buses, and he was enthusiastic about everything about 1954, the company's first bus prototype (P- 1). Mr Kita conducted a public opinion survey on the naming proposal of P- 1, but none of them interested him. Finally, Mr. Kita gave this car a nice Japanese name-Subaru, which he had already brewed in his mind. Subaru is a cluster of Taurus. Among its stars, 6 stars can be seen with naked eyes, but about 250 other light blue stars need telescopes to see them.
In the west, this cluster is called the Pleiades; ; In China, it is called the Pleiades (Mao); It is called Subaru in Japan (meaning "ruling" or "gathering"). In Japan, it also has a name called Mutsuraboshi (meaning "six stars"), which appears more frequently in some occasions, such as in some Japanese official documents long ago, such as Kojiki, Manyosyu and Makura-no-soshi. Obviously, this is one of the clusters that the Japanese have loved since ancient times. More interestingly, Fuji Heavy Industries was formed by the merger of six companies, which shows how attractive Subaru is.