Both Sisley and Lancome are world-renowned French high-end cosmetics brands with a long history and unique brand characteristics. Founded in 1976, Sisley is famous for its plant essence and luxurious formula. Its product line covers skin care, make-up, fragrance and other fields, and the price is usually in the middle and high end.

Lancome, founded in 1935, is famous for its skin care research and luxury image. Its product line is also rich and diverse, but the price is relatively more close to the people, covering the middle and high-end market. The positioning of two brands in the market is slightly different. Ashley may prefer extreme luxury, while Lancome combines high-end quality with wide appeal.