This spirit of Excellence has been passed down from generation to generation. 1838, this spirit laid the foundation for Antoine de Patek Philippe's entrepreneurship. A few years later, watchmaker Adricn Philippe joined the company, and soon, the two joined hands to change the history of watch manufacturing. They invented various new inventions and obtained many patents, such as crown winding and adjusting device. Moreover, it has set a number of records with the accuracy of its mechanical movement, and no one has broken it so far.
The factory producing Patek Philippe was built in 1839. The average retail price of each watch is $20,000 to $30,000. They are one of the only truly independent watchmakers in Switzerland, and they are self-produced and sold from beginning to end. It takes 65,438+00 years to train a Patek Philippe watchmaker. The symbol of becoming a watch lover aristocrat is to own a Patek Philippe watch. Noble artistic realm and expensive production materials have shaped Patek Philippe's enduring brand value.
/kloc-one day in 0/838, the first patek Philippe was born in an ordinary factory building in Geneva, Switzerland.
1839, 1 In May, two Polish immigrants Antoine Norbert de Patek (businessman) and Francis Chapick (watchmaker) established "Patek, Czapek &: Cie "company.
1844, Patek Philippe met French watchmaker Jean-Adrien Philippe in Paris. At that time, Mr. Jean-Adrien Philippe showed him an innovative system by winding the crown and setting the time.
1845, Chapek decided to leave his job and start a business, and the company name was changed to "Patek Philippe &; Cie .
185 1 year, Mr. Philip officially joined the company, so the company was renamed "Patek Philippe &; Cie. 190 1 year, the company changed its name to "Patek Philippe Watch Manufacturing Co., Ltd. &; Cie，S.A .
Patek Philippe obtained the patent of keyless winding and timing system in 186 1 and introduced the first Swiss watch in 1865.
65438+In 1960s, Patek Philippe won the first precision award of the Observatory.
1886, a watch manufacturer with the "Geneva" logo, is also the only company that has completed all watchmaking processes in the original factory.
1902 double pointer chronograph was patented.
1932, two brothers, Charles Stern and Jean Stern, who owned a high-end dial factory in Geneva, bought the company. Since then, "Patek Philippe S.A" has become a family business.
In order to achieve further development, Patek Philippe officially published Patek Philippe International Magazine in June 1996+00. The magazine was published in English, French, Japanese, Chinese, German and Italian, trying to attract customers and enhance the corporate image through the magazine content. All these prove Patek Philippe's business philosophy of constant innovation and change, which makes this century-old factory still full of vigor and vitality.
1999, a patek Philippe pocket watch was auctioned in the United States for 1 1 ten thousand dollars, which is by far the "most expensive watch in the world".
In 200 1 year, Philip stern established the "palace of watchmaking art": patek Philippe museum.
The brand of this enterprise ranks 253rd among the top 500 brands in the world in 2006 compiled by the World Brand Lab.
In 2009, Mr Thierry Stern became the president, and his father, Mr Philip Stern, served as honorary chairman, which marked the official transition of the management right of the company from the third generation to the fourth generation.
In 2005, Patek Philippe officially settled in China, with its first residence at No.0/8, Shanghai Bund. This is a classic historical building, which was originally the headquarters of Standard Chartered Bank in China, and opened the first Patek Philippe store and customer service center in China.
In 2008, Patek Philippe opened its second exclusive store and customer service center in China in a national historic building at No.23 Qianmen. These two stores and service centers are also the only two brands in China. They not only provide product sales and after-sales maintenance, but also aim to provide China consumers with the most professional lifelong service of Patek Philippe, so as to ensure that each Patek Philippe timepiece can inherit its original high quality and precious value for a long time.
In 20 12, with the joint efforts of Patek Philippe and Midea, Patek Philippe settled in No.33, Bund Source, Shanghai, and made a new appearance as "Patek Philippe Source Mansion". "Patek Philippe Source House" is not only a collection of Patek Philippe watchmaking masterpieces, but also a communication place tailored for watch lovers, sharing the exquisite skills of Patek Philippe timepieces and feeling the long history and brand value contained in this time hall.
Facing the rapid development of high-end consumption in China market, Patek Philippe has adopted a steady and service-oriented marketing strategy. Thierry Stern, the current president of Patek Philippe, hopes that Patek Philippe can adhere to its own inherent development rhythm and concept in all aspects, and keep a low profile and steady; In China, we can have a more solid and long-term planning and development. We are not in a hurry, but combine the top ten values of the brand with China culture to lead Patek Philippe to a wider world.