First of all, because? Support fee? It is the operating cost of the platform, which is also detailed on the platform page. Donors have the right to choose, not to be forced. Shuidi has begun to implement a unified national charging policy, charging 3.6% of the handling fee for platform fundraisers. Among them, 3% is the handling fee currently charged by the platform, and the maximum amount of a single fundraising project does not exceed 5,000 yuan. And 0.6% is the payment channel fee as a third-party payment platform. However, the fund-raising sector has been at a loss for a long time, and other business sectors that maintain the company's operating costs, such as insurance business, are not profitable enough to support the platform's operating costs.

Secondly, the purpose of charging service fees is not to make profits, but to ensure the sustained and healthy operation of the platform. After careful internal calculation, it is decided to charge a small amount of service fees to make up for part of the operating costs of the platform. Many non-profit organizations charge a handling fee of less than 10% when raising funds for a project, and only a few do not charge a handling fee. The fundraising platform does not belong to charity.

Moreover, this is to hide consumption and take advantage of everyone's love. I accept donations, but I don't accept the extra 3 yuan. However, these companies are actually carrying out public welfare business. In my opinion, while they are doing public welfare, they are also mixed with operational projects. This kind of behavior may not be illegal from the legal point of view, but the project itself is really impure. It is understandable for enterprises to pursue interests, but enterprises that provide public welfare or caring services should deduct some handling fees from the love of others.

We should know that the income of water and land is mainly divided into four categories, namely, insurance economic income, management fee income, technical service income and other income, of which management fee income is no longer included in income with the closure of water and land mutual aid business. In the closed loop of Shuidi's original business ecology, the circle of friends helps users to increase their willingness to prevent serious diseases, and then choose users who are willing to pay through Shuidi's mutual assistance, and then drain the traffic to the insurance business. When the key diversion center link of mutual assistance of water droplets is cut off, water droplets can only rely more and more on advertising marketing of third-party traffic channels.