1. The stationery industry was formed in the late 1980s and early 1990s, and it was differentiated from the department store industry during the transition from planned economy to market economy. The stationery industry seems insignificant in the eyes of entrepreneurs in China, but it has also become the fastest-growing and most perfect industry in China's light industry.

2. In the early stage of stationery development, there were fewer domestic manufacturers, and the products were more dependent on imports, so the demand was increasing. With the development of national economy, the stationery industry has changed from simple consumption in the past to all-round consumption now. According to domestic newspapers, the development speed of China stationery market has reached double digits. With the development of domestic economy and the improvement of group purchasing power, the development of this industry will be accelerated. If the development of stationery industry is divided into primary stage, competitive stage and mature stage, then the stationery industry has entered the competitive stage, and the mode of competition has also changed from single competition to service, management and shopping environment. Faced with a wide variety of stationery products, consumers have more and more choices. With the influx of foreign competitors, the competitive pressure in the whole market is constantly strengthening, and the future competition will be more cruel.