Haidilao's first store in London, England, is located in the street shop of Trocadero Building in Piccadilly Circus. It is a Grade II historic building in the core business district of London, adjacent to China City, Su He District, Trafalgar Square and Oxford Street.
the 988-square-meter store has two floors (ground floor and underground floor). Covering an area of 145 square meters, the ground is mainly used as a retail area. Retail products include cooking utensils, tea sets, food, clothing and toys and accessories with the logo of Haidilao.
The dining area for customers is in the basement, covering an area of 843 square meters. Among them, the dining area of 59 square meters accommodates 28 seats, including two private boxes.
In terms of store service, customers can still see the familiar face-throwing and face-changing performances. The equipotential area provides games such as checkers and monopoly; In terms of price, the bottom of the pot is 13 pounds, the single set meal is 23.9 pounds, and the double set meal is 46.9 pounds, plus 12.5% service charge.
In addition to this store, Haidilao will open a second store in London, which is located in North Greenwich, East London, where Chinese people live. At present, this store is still under renovation.
As of May this year, the number of stores of Yifang Fruit Tea has increased from 5 in 218 to 1,4, with an average of nearly 8 stores opened every month.
In 217, Yifang took the lead in opening its first overseas store in the UK. Today, Yifang can be seen in more than 22 cities all over the world. In addition to Chinese mainland, Britain, the United States, Japan, Vietnam, Australia, the Philippines, China, Hong Kong, Macao and other places have opened nearly 1 stores and received wide acclaim.
compared with the distinctive and subversive product menu of new tea representatives in south China, Yifang pays more attention to "harmony between yin and yang". On its menu, we can see "ancient early" drinks that have been passed down for many years, such as sugarcane horseshoe, winter melon tea, lemon love jade, Luoshen, Xiancao, brown sugar and other elements. At the same time, there are also the most popular categories such as milk lids.
baicaowei plans to open 1 physical stores this year, and the flagship store is in the process of site selection.
On June 18th, Baicaowei's "Snacks Optimization" offline store opened in in77, Hangzhou Lakeside Yintai. This 6-square-meter store displays more than 4 SKUs (single goods), half of which are uniformly priced as 1 yuan, forming a "1 yuan price zone". The sign of "Enjoy 1 yuan" reminds you that whether it's dried mango, dried strawberry or fish sausage, it's only ten yuan.
in addition to the 1 yuan area, this store has also set up an explosive product area and an imported/children's snack area, in an attempt to reduce the purchase decision-making cost of new users by recommending word-of-mouth and popular products.
Like the online e-commerce, the Herbal Snack Shop also introduces a membership system, which allows consumers to enjoy the benefits of membership, and at the same time, through accumulating data, provides offline consumers with services including large-scale delivery and take-away.
Wang jingyao, co-founder of baicaowei, said that offline stores have different business structures compared with online stores, and the former costs more than the latter. Therefore, in the future, it is necessary to find more accurate products suitable for offline stores, such as gift boxes, to improve gross profit. In order to cooperate with the opening of the first offline store, Baicaowei has launched three kinds of gift boxes, one of which is its spokesperson's "Jackson Yee Gift Box", hoping to guide the offline store through the fan economy. Next, Baicaowei will gradually expand different types of business models such as office buildings and communities. It is planned to open 1 offline stores this year, and the brand flagship store is also in the process of site selection.
on the morning of June 15th, the signing ceremony and press conference of IDG Capital Investment-One Warehouse Premium was held in New Century Mingdu Hotel, Xinxiang, Henan.
Zhang Haitao, managing director of IDG Capital, and Zhuang Jie, founder and CEO of Yicang Youpin signed investment agreements on behalf of IDG Capital and Yicang Youpin respectively. The investment amount is tens of millions of RMB, which is mainly used for the construction of national sales channel system, store operation system and supply chain system.
after the signing ceremony, Zhang Haitao, managing director of IDG Capital, delivered a keynote speech. Zhang Haitao introduced IDG Capital to the guests, and shared the strategic background of IDG Capital's investment in excellent products. Zhang Haitao emphasized that the reason why IDG Capital invested in Yicang Youpin is not only to take a fancy to the sinking track of sales channels based on brand discount stores, but also to predict the consumption trend in the next five or even ten years. Zhang Haitao pointed out that the enterprise mission of "making the countryside free of fake goods" will be deeply rooted in the hearts of the people and won the hearts of the people.
During the reporting period, Lulu Lemon has opened new stores in cities such as Xi 'an and Chongqing, and it is estimated that 1 to 15 stores will be added in China in 219.
Lulu Lemon, a Canadian sports brand, released its financial report for the first quarter of 219. In the three months ended May 5, Lulu Lemon's global operating income increased by 2% year-on-year to 782 million US dollars, and its net profit increased by 28.5% to 96.6 million US dollars. China was the strongest market, with a year-on-year increase of nearly 7%.
Stuart Haselden, chief operating officer and executive vice president of international business, mentioned, "Compared with North America, our business vision for China is more digital, and 5% of China's business comes from online." He said that WeChat and Tmall have a dominant position in China and will continue to be an important part of digital services.
Lulu Lemon's promotion strategy in China is now well known in the industry, that is, accurately positioning the target population through "opinion leaders" and "social economy", and then bundling with the latter. Specifically, Lululemon will hold regular yoga classes in major cities to attract local yoga communities and enthusiasts, and maintain cooperative relations with the surrounding yoga studios, and use yoga instructors to lead the community to build and activate the target population.
At present, Lulu Lemon has more than 1,6 brand ambassadors in the world, which are divided into three types: global yoga ambassadors, elite ambassadors and store ambassadors. Their main functions are to experience products and promote social interaction. Lulu Lemon hopes to help the brand establish its brand image in the hearts of consumers through this unique and targeted "intensive cultivation".
Xinghe COCO Park, a "Niujiao Japanese Roast Meat Store", has an atmospheric and simple decoration style, with an area of about 32 square meters. The store has 124 seats and the per capita consumption level is between 2 and 25.
It is understood that "Niujiao" was founded in Tokyo in 1996 by Japanese restaurant group REINS INTERNATIONAL. At present, it has more than 65 branches in Japan, and has expanded its stores to 11 countries around the world, with more than 75 main stores.
Rongda Restaurant Company is the exclusive agent of Niujiao, a subsidiary of REINS INTERNATIONAL Restaurant Chain Group, in Chinese mainland. In recent years, Rongda Catering Company has actively introduced the brand to first-tier cities such as Beijing and Shanghai. It is understood that "Niujiao" has opened seven stores in Beijing and one store in Shanghai. The commercial projects stationed include: Chaoyang Joy City, Hanguang Department Store, Century Jinyuan, Huaxi LIVE and other commercial flourishing places. In addition, it is reported that "Niujiao Japanese Roast Meat Store" plans to actively enter the catering market in first-tier cities in China, and plans to increase the number of stores in first-tier cities to 35 next year.
On June 18th, Lei Jun and Xiaomi China team held a closed-door cadre mobilization meeting.
According to the news, Lei Jun emphasized the strategic outline of Xiaomi China District in the next three years, mainly including seizing the opportunity of 5G, winning the China market in three years, and investing an additional 5 billion yuan in new retail construction in three years.
in January this year, Xiaomi successively announced the dual-engine strategy of "mobile phone +AIoT" and the separation and independence of Xiaomi and Redmi. Recently, in order to continuously strengthen the "mobile phone +AIoT" dual-engine strategy, Xiaomi Group accelerated its layout in the field of household appliances, and announced the adjustment of its organizational structure and the establishment of the household appliances division. In addition, Xiaomi Group appointed Lei Jun, the chairman and CEO, as the president of China District, to be fully responsible for the business development and team management in China District.
On June 18th, Zhang Yong, CEO of Alibaba Group, announced a new round of future-oriented organizational upgrading in Ali through a letter from all employees.
Alibaba will reorganize the Ali innovation business group, with Zhu Shunyan as the president, responsible for UC and its mobile innovation business, as well as Tmall Elf, Ali Literature and Ali Music. At the same time, Box Horse was upgraded to an independent business group, and Hou Yi continued to serve as the president of Box Horse. Nailed into Alibaba Cloud Intelligent Business Group, Chen Xiang reported to Zhang Jianfeng, CTO of Alibaba Group and President of Alibaba Cloud Intelligent Business Group.
this upgrade will promote the ecological integration of various innovative businesses with Ali's digital economy, and comprehensively enhance its service capacity and growth space. At the same time, the upgraded organization will further optimize Alibaba's innovation incubation mechanism and provide a better soil for innovative business.
At the same time, Wu Wei, CFO of Alibaba Group, is also the head of the Group's strategic investment department to realize the integration of strategic investment business and financial system. Cai Chongxin will continue to assist Wu Wei and help the investment team grow better. In his letter, Zhang Yong thanked Cai Chongxin for building a strategic investment team from scratch, which provided an important strategic guarantee for Alibaba's development.
This upgrade has also clarified the No.1 position of Alibaba's entertainment business group. Fan Luyuan is the president of Ali Entertainment Group, responsible for Youku, Alibaba Pictures, Barley, Interactive Entertainment and other businesses, focusing on Ali's breakthrough in the field of entertainment.
Zhang Yong said in his letter: "Innovation and change are Ali's genes. Only by constantly innovating, changing the array, growing in development and cultivating people in battle can our organization continue to create one outlet after another. "
Sam Member Store, a high-end brand of Wal-Mart Group, officially announced the establishment of the Liangjiang New Area, and built a single-family supermarket with a total of more than 18, square meters in Longhu Lijiatian Street in Liangjiang New Area.
this supermarket will become the largest single supermarket under construction in the main city of Chongqing, and it is expected to open simultaneously with Lijiatian Street. It is reported that Longhu Lijiatian Street in Liangjiang New Area, which is currently under construction, is the first phase of Lijia Business Circle in Liangjiang New Area. As an important waterfront commercial project in Liangjiang New Area, Lijia Business Circle echoes Yuelai Business Circle, which will further improve the modern business function of Liangjiang New Area. Sam member store, which entered Chongqing for the first time, has settled here, with a business area of more than 18, square meters, and its volume will exceed 5% of the largest single supermarket in Chongqing.
By the end of 221, the department store business scale of BBK Group will reach 2 billion yuan.
In three years, five smart commercial complexes will be built in five cities, and in Yuhua District in the south of Changsha City, a commercial flagship store of Changsha Nancheng with a total volume of 43, square meters-BBK Xingcheng Tiandi will be reproduced.
from 21, when bbk opened its first department store in Xiangtan, to 216, when the super-city complex Meixi Xintiandi bloomed, and now to more than 5 stores in 35 cities in Hunan, Jiangxi, Sichuan, Chongqing and Guangxi, bbk department store is committed to providing every consumer with a "better life" solution by creating a new retail supply-demand relationship and building smart marketing.
from 217, bbk began to transform its layout digitally, and in February 218, it began to explore the smart retail model together with Tencent and JD.COM, and so far it has achieved certain results. At present, BBK stores have been embedded with digital devices, customers have begun to get used to smart payment, digital members have reached 9 million, and experiments with some partners have also been fruitful.
On June 18th, JD.COM ushered in the climax of the mid-year promotion. While the online market kept setting new records, the offline market was also extremely hot.
On the same day, 68 JD.COM stores in Guangdong, Jiangsu, Shanxi, Sichuan, Yunnan, Henan and Zhejiang provinces opened on the same day, injecting new strength into the offline market of Zhongda in 618, and integrating the superior resources of operators and platform vendors in various provinces to continue in-depth cooperation, which is also an important step for JD.COM to explore the omni-channel retail layout. On the opening day, 68 JD.COM specialty stores kept giving gifts, and prepared promotional activities for consumers, such as coupon reduction, lottery and gift giving, which attracted wide attention from local citizens.
As practitioners of omni-channel retailing in JD.COM, Jingdong House and JD.COM Store have now settled in major cities in China, and the number of stores has exceeded 2,, which has blossomed all over the country. Unlike traditional retail stores, which are limited by store space, JD.COM stores provide consumers with more than 17, product categories, including mobile phones, computers, digital products, creative small household appliances, cool play of new and exotic products, JD.COM's own brands, such as Jingzuo, Jingxuan and Jingyuzuo, relying on JD.COM's accumulated resources such as brands, products and services, and technical capabilities such as supply chain and big data, so as to fully satisfy consumers everywhere.
Rosen teamed up with the popular IP Teddy Bear to create the first "Rosen &; Teddy Bear "theme store airborne Ningbo Tianyi Square.
on June 18th, Rosen &; The ribbon-cutting ceremony of Teddy Bear theme store was held in Tianyi Square. As one of the three Japanese convenience store giants, Rosen has entered the China market for more than twenty years. In April 215, Rosen's first store was stationed in Ningbo, and more than 8 stores have been opened so far.
the culture of "Teddy Bear Collection" has been popularized for more than 1 years, which represents that teddy bears are people's most selfless friends, always accompany people and are the most loyal waiting. This time, the first Teddy theme store in Ningbo is the third Teddy theme store created by Rosen after Nanjing Teddy theme store and Jiangyin Teddy theme store.
The special selling area around Teddy in the store contains all kinds of teddy bear products to meet the needs of different Teddy fans. In addition, there will be a giant crew member Teddy doll in the store to welcome guests, and every customer will certainly feel the lovely charm brought by Teddy while enjoying "delicious food and peace of mind anytime and anywhere, happy and novel shopping in Rosen", which will undoubtedly become another new landmark of online celebrity punching in Ningbo. (91 shop)