The Mark Huafei brand is okay. Slade and Jack Jones are both main men's clothing brands under the Danish Bestseller Group, and both have been introduced to the Chinese market. There are differences between the two in terms of business scope. Jack Jones specializes in men's clothing designed in European style, and has multiple series of men's clothing products such as casual, business, sports, and denim.
Slade’s business scope covers men’s clothing, accessories, perfumes, shoes and other fields; secondly, the two entered the Chinese market at different times. Jack Jones officially entered the Chinese market in March 2000, while Slade was only introduced to China in 2008. More consumers know the former but not the latter; the positioning of the two is also completely different.
Jack Jones is a relatively fashionable brand. Its target customer group is young consumers, including students. Slade is positioned at office white-collar workers, and its clothing style is more formal, making it more suitable for male consumers aged 25 to 40. Therefore, in terms of price, Slade will be more expensive than Jack and Jones, because this part of the consumer group has stronger economic strength.
Related information
Jack Jones focuses on the design, trend and sophistication of men's clothing. Its rich categories, strict inspection standards and excellent quality allow the brand's products to be sold in the market. Make a splash on any occasion. The men's clothing operated by Jack Jones is roughly divided into five series, namely the ESSENTIALS series, which focuses on business men's clothing and continues the classic beauty.
The CORE series focuses on urban sports style and pays attention to the craftsmanship of tailoring; JEANS INTELLIGENCE, focuses on the denim field with diverse products; Sub-brand MLMR focuses on streetwear and incorporates elements such as street culture, dance, music, etc.; The JACK & JONES x Astrid Andersen joint series is a product series launched by Jack Jones and the designer brand Astrid Andersen.