Speaking of Japanese music festivals, the most familiar ones are probably Fuji Music Festival, SUMMER SONIC, EDC, etc. However, there are actually many unique music festivals in Japan, which are considered niche themes in China. , if you explore it carefully, you will find a lot of surprising connotations. Compared with related domestic industries, there are still some gaps in terms of content and venue. Here are a few that I have paid attention to:

●GREENROOM FESTIVAL (held on May 25 and 26, 2019, in Yokohama, Japan)

GREENROOM FESTIVAL is the largest surf culture festival in Japan. Organized to inherit the concept of "Save The Beach, Save The Ocean". Along with the urban air and clear sea breeze, the integration of world-class music, art, and movies is one of the charms of this music festival. Many well-known artists in Japan and abroad will choose to participate in this music festival. For example, Tom Misch, a 20-year-old singer from the United Kingdom, has diverse talents such as arranger, producer, and singer-songwriter. Grammy Award nominated, Billboard Top 5 powerful band SWITCHFOOT. Aloe Blacc, the lead singer of Avicii's "Wake Me Up", as well as Kiko Mizuhara's sister, YUKA MIZUHARA, Taichi Mukai, Nulbarich, HY, etc.

For this music festival, as long as you are not deeply involved, there will still be a lot of free content to experience, including music, ocean-themed culture, electronic music, etc. So if you travel to Yokohama, it can be a stop.

●Hida Takayama Jazz Festival (May 25, 2019, Hida No Sato, Takayama City)

Gifu Hida Takayama is a mountain town located in the center of Japan. It has a long history and profound cultural heritage and is famous overseas for its traditional Japanese houses "Gasho Architecture". The Hida Alpine Jazz Festival is held here.

●The Great Satsumanian (October 5 and 6, 2019, Kagoshima City, Sakurajima Multipurpose Plaza & Lava Ground)

Located in Kagoshima, southern Kyushu, Japan Sakurajima City has a warm climate and is popular for its landscape, hot springs, and tourist attractions. The Great Satsumanian is a music festival that only started last year, so the organizers attach great importance to it. Last year, famous artists such as Shiina Ringo, Dragon Ash, and STRAIGHTENER participated, and the reputation was very good.

This year we invited the popular idol group Momoiro Clover Z, MONGOL800 famous for their "Little Love Song", the Okinawa-born rock band ORANGE RANGE, who have also held concerts in Hong Kong and Taiwan, and Carly Weird girl.

In addition, Japanese music festivals have also made great progress in sales. For example, there are portals such as eplus for purchasing tickets. You can purchase tickets directly with a credit card or Alipay without registration, which has greatly changed Japan’s conservative stereotypes. impression. In terms of publicity, taking eplus as an example, it has opened an official Weibo and has detailed information about various music festivals.