Time flies so fast. In the blink of an eye, it is the Mid-Autumn Festival again, the Reunion Day again, and at the same time it is the annual

mooncake review session.

At this time of year, major companies will give out benefits to their employees, and mooncake gift boxes are naturally indispensable. At present, mooncake gift boxes from major companies such as Xiaomi, Tencent, JD.com, and Meituan have been exposed one after another. Some of them are fashionable, some are simple, and some have special literary and artistic connotations. I believe everyone knows about them.

Among all mooncake gift boxes, the one that attracts the most attention is probably JD.com’s gift box. The 2020 Mid-Autumn Family Gifts are jointly organized by JD.com and the Forbidden City China Festival. Not only do they have JD.com’s Doga family-themed blind boxes, which are delicious, beautiful and fun, they also use the Forbidden City, the most important cultural symbol in Chinese history, to reflect China. People's dreamy imagination about history adds a bit of relaxation and joy to the historical inheritance, so the design of this gift box appears literary and connotative.

In terms of appearance, many people may be curious. There are so many colors, why choose Tiffany blue? But in fact, there is knowledge about this color. This is the color of the traditional Chinese moon-white emperor's moon-sacrifice dragon robe. The moon-white gauze woven gold-shouldered dragon-sash court robe of Emperor Yongzheng of the Qing Dynasty is also of this color, so it is used It will be more relevant to the theme of Mid-Autumn Festival.

In addition to the appearance, the design of the themed blind box also has a unique meaning.

Knowing the Moon - JOY: The ancients’ understanding of the moon phases

Although the ancients could not go to heaven, they did some research on the changes in the moon phases. For example, the moon now hidden in the Forbidden City The phase demonstrator can not only display the moon's periodic changes within a month, but when the rocker is turned, it can also display the rotation of the earth, the revolution of the moon, and the rotation of the moon, and the moon phases such as the new moon, the first quarter, and the last quarter.

Sacrifice to the Moon - YUMMY: Pray to God to ward off disasters

From ancient times to the present, every dynasty and every generation has the tradition of worshiping the Moon God. As a traditional toy during the Mid-Autumn Festival, the Rabbit is It also stems from this. The rabbits all have rabbit heads and are dressed like military commanders in operas, wearing golden helmets, armor, and red python robes. Legend has it that there are Chang'e and the Jade Rabbit in the Moon Palace. The Jade Rabbit makes medicine to cure diseases and eliminate disasters for the people of the world. Based on this, people created colorful images of the clay rabbit.

Banquet - BLINK: Harvest Festival, Gather Together

The Mid-Autumn Festival is also the harvest time, with new crabs coming out, melons and fruits fragrant, families gather together, and a sumptuous feast During the banquet, people often drink wine to add to the fun. A glass of fine wine and drinking alone in front of the moon are one of the joys of the Mid-Autumn Festival. Even the emperor would entertain civil and military officials during the Mid-Autumn Festival to celebrate together.

Flower Appreciation - SNOW: Appreciating osmanthus in August and yearning for beautiful legends

Flowers have a very special meaning in Chinese culture. Not only have there been twelve flowers among the people since ancient times There are legends about gods, and their representative flowers are found in the twelfth lunar month. August coincides with the fragrance of osmanthus, and there is a beautiful legend about Wu Gang cutting osmanthus in the Moon Palace, so the osmanthus tree and osmanthus have become one of the important symbols of the Mid-Autumn Festival. Appreciating osmanthus trees, drinking osmanthus wine, and eating osmanthus cakes have also become elegant Mid-Autumn festivals.

Poetry - CHILL: People's feelings for the moon

Chanting the moon has always been a major theme in ancient Chinese poetry, and the bright moon leaves people with infinite joy. Imagine. Looking at the moon, nostalgic for the past, and looking at the moon to express our feelings. In the pens of literati throughout the ages, the bright moonlight has transformed into countless beautiful poems. According to records, during the Mid-Autumn Festival every year, Emperor Qianlong would sometimes watch the moon and compose poems at his summer resort. He has to take out his collection, admire the paintings under the bright moon, and add a chapter after the appreciation.

Watching the drama – MAX: Celebrating the Mid-Autumn Festival

The birthday of Emperor Qianlong of the Qing Dynasty was on the 13th day of the eighth lunar month, so the Wanshou Festival and Mid-Autumn Festival during the Qianlong period The festivals are usually held together and are particularly grand. Mid-Autumn Festival drama is one of the important activities. "Journey to the West" and "The Legend of the Gods" are extremely popular performances at this time, probably because these stories are "fantasy and unreasonable." "What is taboo can be embellished out of thin air", the performance is very consistent with the joyful atmosphere of the Mid-Autumn Festival.

Playing Music - Little Pigeon: Moon worship, banquets, and plays all require music as accompaniment

A harmonious Mid-Autumn Festival is always accompanied by the sound of silk, bamboo, gongs and drums. Whether it is playing music to welcome the cold when worshiping the moon, or accompaniment of the huqin during a drama, Mid-Autumn Festival activities are inseparable from the company of music. The shadow of the moon and the sound of music complement each other to live up to the beauty of the moon.

After reading it, are you a little shocked? There are so many stories about the small blind box. No wonder many netizens said after reading it: "I'm so excited!" "Are you still recruiting people...?"