Management of restaurant background music
If a restaurant wants to create a relaxed and comfortable atmosphere and even provide employees with a comfortable working environment, in addition to ensuring the quality of the dishes, service, hygiene, etc. In addition, the help of background music is indispensable, so how should the restaurant background music be managed?
Background music, referred to as BGM, is the abbreviation of BACK MUSIC. Background music is monophonic music that has no sense of depth and hides the sound source. Its volume is small and it is music that can create a relaxing and pleasant atmosphere. Background music has two effects, one is to psychologically mask environmental noise, and the other is to create an atmosphere suitable for the indoor environment. Therefore, it is widely used in hotels, hotels, restaurants, shopping malls, hospitals, office buildings, etc. It is like an invisible stream, flowing gently in the lobby, corridors, restrooms and private rooms of the restaurant, giving guests wonderful auditory enjoyment while also showing the taste and comfort of the restaurant. So, what are the key points of using business technology for restaurant background music?
The selection of background music should conform to the characteristics of the restaurant
The selection of background music should be personalized and should not be cookie-cutter. The restaurant's operating characteristics, consumer groups' music appreciation habits, restaurant business conditions, etc. are combined to select the best content to play. For example, there are many specialty theme restaurants now. The choice of background music must be closely integrated with the characteristics of the restaurant, and the music must be used to highlight and highlight this characteristic. For example, the music of the Tang Dynasty Furong Garden in Xi'an is mainly based on the court music of the Tang Dynasty; the music of a newly opened people's commune canteen in Guangzhou is mainly based on the classic songs of the red era; in a garden farm in Dalian, he is Use the original sounds of nature such as birdsong and gurgling water as the background music. In addition, according to the business conditions of the restaurant, we can also control the music rhythm to urge or delay the dining time of guests. For example, when the restaurant business is very good, we can choose a music rhythm faster than 60 beats per minute, which has an exciting effect. , can promote the speed of customers dining and increase the table turnover rate of the restaurant.
The background music is mainly lyrical, relaxed and lively style
In actual application, we can make specific selections of music types according to the conditions of our restaurants. The general requirement is that the music should be selected Lyrical style or relaxed, avoid pop songs or highly stimulating ones. There are several types of music:
(1) Relieve melancholy: use music that has the effect of opening your mind and relieving depression, and choose music with a bright rhythm and smooth melody, such as Beethoven: G major minor Step Dance; Mozart: Romance; National Music: Joyful, Yangguan Sandie, Backgammon, etc.
(2) Eliminate irritable mood: use calming and calming music to adjust your mood, choose music with soothing and clear melody, low and soft melody, such as: serenade, lullaby, plum blossom three tunes , Spring River Flowers and Moonlight Night, etc. This type of music is suitable for coffee shops with a quiet environment and a relaxing mood.
(3) Suppress pessimism: Use joyful music that makes people relaxed and euphoric, and choose music with melodious melody, bright and changeable rhythm, and beautiful timbre, such as: Beethoven: Fifth Symphony; national music : Birds facing the wind, etc.
(4) Reduce indigestion and increase appetite: Use music melody to stimulate and improve gastric secretion and peristalsis function. Choose music with beautiful and elegant melody, natural stretch and smoothness, and little change in intensity, such as Beethoven: Spring Sonata No. One movement; Tchaikovsky: Four Little Swans; National music: Fisherman Sings Evening, Autumn Moon on the Lake, etc.
Background music playback should be managed by a dedicated person
Background music should be managed by a dedicated person (usually managed by the bar), the playback time period should also be controlled, and the sound should be moderate and should not be too loud. It is usually controlled within 30 decibels. The background music should not be played for too long each time to avoid feeling tired. It can be played intermittently. In addition to retaining a beautiful and fixed tune as the theme song of the restaurant, the background music should also be changed frequently.
At the same time, background music resources should also be fully utilized to adjust employees' working mood. For example, when the restaurant is doing meal preparation and hygiene at the beginning of work, some light music can be played to arouse employees' work passion. During breaks, play some lyrical and soft music to relax employees' bodies and minds and relieve work fatigue. ;