In 2016, Zhang Jie established his personal label "Planet Culture".

Planet Culture, Zhang Jie’s personal label. Officially established in April 2016. It is the twelfth year of Zhang Jiejie's Taoism, which seems to imply reincarnation and starting again in the "music year". At the same time, Zhang Jie also launched his personal "I Want" music project and launched a new blueprint for music. Zhang Jie said: "Planet culture means stars in progress, with the power to move forward." "Next, I will cooperate with more musicians and orchestras in the name of my personal company. Every new cooperation is a learning experience."

At the same time, Zhang Jie also launched his personal "I Want" music project, announcing a new album strategic cooperation with Foremost Records and launching a new music blueprint. On the day of the launch ceremony, Zhang Jie sang the new song "I Want" for the first time, which delighted the audience, and the new music plan began to take shape.

Zhang Jie’s early experience

In 2004, he debuted as the national champion in Dragon TV’s “My Style, My Show”.

In 2007, he participated in Hunan Satellite TV's "Happy Boys" and won the fourth place in the country.

In 2010, the album "This Is Love" was released. The title song "This Is Love" of the same name won the top spot on China's TOP charts for seven consecutive weeks as soon as it was released.

In 2012, a tour concert was held at the Great Hall of the People, and it was the first time to attempt cross-border cooperation with an internationally renowned symphony orchestra.

In 2013, Zhang Jie made his debut on the CCTV Spring Festival Gala stage singing the song "Give Me Your Love" with Lin Youjia.

In 2014, he won the International Artist of the Year Award at the 42nd American Music Awards (AMA), becoming the first Chinese artist to win the award. He once again received attention and recognition from international awards.

In 2016, Zhang Jie launched his I Want World Tour, covering four continents: Asia, Europe, the United States and Australia, and became the first mainland singer to perform in Europe.

In 2018, Beijing’s Bird’s Nest was launched, with a total box office of over 100 million.

In 2019, Zhang Jie's 2019 "Wei·LIVE" tour in Shanghai started at the Shanghai Hongkou Football Stadium.