It is rumored online that Alibaba’s Xiami Music will be shut down. This news aroused heated discussion among many netizens as soon as it was released. After all, Xiami Music has special commemorative significance for many netizens. Many people spent a beautiful time at Xiami Music. But now Xiami Music is indeed encountering a big dilemma. Netizens are both reluctant and looking forward to the news of the closure of Xiami Music. After all, it is difficult for Xiami Music to gain a foothold in the market now.

The main reason for the closure of Xiami Music is the inability to make a profit. After Alibaba acquired Xiami Music, a large number of membership activities were launched through Alibaba’s platform. Many people could receive a large number of Xiami memberships without spending a penny. This kind of promotion method not only failed to increase the number of Xiami users, but also made Xiami fail. tepid; secondly, fierce market competition. The competition in the current music player market is very fierce. For Xiami, which has neither a large amount of music copyrights nor profits, it will be a matter of time to close down. Finally, the law of survival of the fittest in the market. Regardless of the field, there has always been a law of survival of the fittest in the market. Now, except for Tencent's QQ Music and NetEase Cloud, other music platforms are gradually being eliminated. 1. It has always been tepid.

After Alibaba acquired Xiami, it launched a lot of Xiami membership activities with many of its platforms. Most of them allow you to receive a large number of Xiami memberships without spending any money. This is for the sake of traffic. Not only did Xiami's promotion method fail to attract more paying users, but it also made Xiami's development tepid and its price increasingly low. 2. Fierce market competition.

In the market, the competition among music playing platforms has always been very fierce. With the merger of various copyrights, there are very few original music platforms left. As a platform that is not very popular among users, Xiami Music has attracted much attention. The degree is also getting smaller and smaller. It will be closed sooner or later. 3. There are few music resources.

Most of the current music copyrights are monopolized by QQ Music. Other music platforms have few resources. In addition, the style and experience are not very good, and the loss of users is also very serious. In this way, Xiami Music The closure has also become inevitable.

Have you ever used Xiami Music?