if DOTA, LOL and DOTA2 were the dominant players in the tower-pushing games in the PC era, the glory of the king was the biggest player in the mobile internet era, and no one dared to say anything.
At the same time, under the leadership of Netease, the "Yin-Yang Master", which can be compared with it, is still not as deep as Tencent's boss's layout of the game industry. Some time ago, the revenue of a game in the glory of the king exceeded the revenue of more than 9% of A-share companies, which made many A-share listed companies slightly embarrassed. It's true that physical enterprises are difficult to operate, but losing to a mobile phone game still makes many onlookers and authorities lose their glasses.
The phenomenon reflected behind it is the popularization and popularization of entertainment. Games are no longer exclusive to young people or minors; People of all ages, from primary school students to high school students, to college students, and even young people who get married and have families, are addicted to the virtual world compiled by the game. It doesn't cost a lot, and the consumption upgrade also needs money to "consume". Games, with little money, can achieve great satisfaction.
to some extent, games are an obstacle to the rise of the middle class. Why do you say that? The policy of preventing minors from indulging in games can reveal the huge time spent by minors in games and is an obvious killer of their studies. College students, even young people who get married and start a family, indulge in games and delay their work and life. As far as the glory of the king is concerned, it has greatly weakened the people's investment time in work and life. It is not groundless to say that because of this game, the national strength has regressed.
According to the latest statistics, there are more than 8 million people registered in the glory of the king in China, and one in every seven people plays the glory of the king on average. It is no exaggeration to say that it is a national game.
As an old player, I still have some opinions about the tower-pushing game. From "Sorry, I want to win" in 9, to League of Legends everywhere among primary school students, and now to the glory of the king. The glory of the king, from the game mode design point of view, is copying League of Legends. Tencent, as the agent of the game, copied the glory of the king from the fist company and copied it to the mobile terminal. Coupled with the understanding of national humanity, there is a certain logic behind its success.
from the perspective of players' gender, DOTA is basically a male player. In the League of Legends era, it is both male and female players. In the glory of the king, it is a push tower for all men, women and children. It has been more than ten years since the initial withdrawal of DOTA and the present national the glory of the king. It can be said that the game of pushing the tower has its enduring charm.
From the age distribution of the players, the glory of the king perfectly inherited the League of Legends "primary school students" group. Speaking of primary school students, on the one hand, it means that the technical level of this player group is low; On the other hand, there are indeed many primary school students playing the game. Pupils who used to play LOL grew up and began to spray pupils in the glory of the king. It's all a cycle-,= # ...
According to the distribution of players, the contempt chain of the game has always existed. Moreover, in the short to medium term, it is insurmountable.
the rise of Tencent is also visible. The success of WeChat is the rise of Tencent and even China. It represents enterprises in China, and can compete with Apple in the world, which can be seen in the previous news that Apple will block WeChat. Games occupy Tencent's revenue, which is an important part besides advertising. Moreover, its growth rate, that is, the growth space, is also very huge. In China, there are almost no game company giants that can compete with it.
In just one year, judging from the mobile phones such as Naruto, Tencent's layout of the mobile game industry is close to monopoly. The glory of the king, in a year's time, kept refreshing the record of mobile games, and the number of users kept breaking through until it became a national mobile game. Tencent, too, has completed its monopoly layout for games, social networking and other industries.
The trend of pan-entertainment and big entertainment has been reflected better offline and online. The popularity of mini-KTV, national e-sports hall, werewolf killing and other games reflects the people's strong demand for entertainment under the background of consumption upgrading. Entertainment for all, good or bad for the time being, is a general trend under the background of the times.
The picture above shows the entertainment of Wuhan Optics Valley Three-body Cool Guest All-around E-sports Hall
, which is just needed. After the reform and opening up, China people's material needs have been basically met, and what remains is the contradiction between the redundant wallet and the spirit of scarcity. How to solve it? Spend money to buy happiness, even if you can't get deep spiritual pleasure, laughing happily can also alleviate the fatigue in life. Games, on the other hand, don't need to spend too much money. Unless they are professional players, ordinary people can spend less money to get a happy game experience. No matter from the physical or spiritual level, games are just a need in the current era background.
I have been to some offline experience stores, and found that, such as werewolf killing, KTV, board game bar, etc., there are some variants different from the past. There are a large number of all-round e-sports game halls mixed with Internet cafes, KTV, board games bars, etc. When playing board games and werewolf killing, you can also play e-sports online and other entertainment games, such as Wuhan Optics Valley Three-body Cool Guest Culture Communication Co., Ltd., which belongs to the innovative development of pan-entertainment offline.
like this all-around e-sports hall, I strongly recommend students and office workers in Wuhan to experience and play it. It is full of high-end players and entertainment facilities, including ps, X-BOX, board games, KTV, e-sports and mahjong. Tickets are not expensive either. Better than playing the glory of the king at home. The address is Guanggu, Wuhan, the three-body cool guest esports hall. You can find it directly by searching the map.
tell the truth. The glory of the king, a work copied by Tencent, is exactly the same as LOL. This is in line with Tencent's consistent style. It must be admitted that a profound understanding of the national environment and people's psychology is the key to its success and its unique excellent quality. Many stars, in their spare time, play the glory of the king. It can be seen that this is a historical process of popularizing the game of pushing the tower in China. Whether DOTA and LOL can maintain their former glory when people spend less time on PC is a topic worthy of observation and debate.
the whole people push the tower? It doesn't exist. Excellent and experienced players will continue to crush in this game environment. No matter how its platform and coat change, "I'm sorry, I want to win", such as 9, can crush the "primary school students" group on any platform, stand at the top of the contempt chain and become a man like God. Overall situation, teamwork, apm, understanding of the game. These are the core of the game that does not change with the change of the game platform. If you don't grasp this, you can only paddle forever; Grasping its core deeply is an important thing to be invincible in the game. (Having said that, Xiaobian is just a rookie in the game, and he can't break through the bottleneck and become a high-profile player. )
e-sports, after so many years of development, has gradually changed from a pure game to a social position. More and more people make friends through games. Games are not only about winning or losing, but also about making friends and socializing. Whether you can make real friends through games is still a debatable thing.
as a product of social change, it is also a product that affects the culture of society. The glory of the king, in the mobile game industry, is undoubtedly an epoch-making work, unprecedented, and it is still unknown whether there will be newcomers later. While consuming people's free time like a black hole, it also has a certain degree of change in social ways. Can you make real friends through games? Will the people's understanding of entertainment change to some extent? Will the barren spiritual world be further weakened? In the world predicted by Huxley's Brave New World, that is, people are indifferent to truly meaningful things, how many people will pay attention to the rectification of the network, such as the implementation of real-name registration system, the purification of the network environment, the control of speech and the castration of culture? I am afraid that most people are addicted to the virtual world of mobile games and forget the important things around them. "Big Brother" still controls speech and culture, and the public is indifferent to it. With the development of science and technology, the newborn babies born around the electronic screen are mercilessly sentenced: Welcome to The Truman Show. Welcome to your beautiful new world.
after leaving the glory of the king, are we still friends?