Take # OscarSoWhite as an example. About this movement, most people focus on the casting of "Mermaid" and "Snow White" to prove how ridiculous political correctness is in the eyes of westerners.
however, they ignore that this is actually an opportunity.
I have to say that in the years from 217 to 22, the entertainment circle in China has been so well-nourished-whether it is variety, music or movies, everyone seems to have found the best shortcut.
Before the Korean restrictions were imposed, various arts such as Running Man and Singer would at least invite Korean teams to exchange and study together.
But I guess everyone knows what happened afterwards: Yin Canteen became Chinese Restaurant, Give Me Money became Hip Hop, and Produce 11 was first translated into Idol Trainee by Aiqiyi ... and returned to the movie.
After the launch of p>OscarSoWhite, the opportunities for Asian filmmakers have increased visibly:
In p>218, The Thieves Family was shortlisted for the best international film
In p>219, Parasite became the first non-English film in history to win the Oscar for best film
In p>22, Better Days was shortlisted for the best international film
In p>221, Driving
It can even be said that during that time, we were most confident. Dying to Survive could pass the trial, and some domestic films even dared to go straight to Hollywood blockbusters ...
Unfortunately, "self-confidence" was used in the wrong place when delivering international awards.
When Leap, Wolf Warriors and other films were selected for the Oscars, people thought "This shows that we don't care about this award anymore", instead of "We don't care about their opinions anyway, so we just sent" Drug God "out to try our luck"
So, we missed the years when the world was most friendly to Asian culture. (To tell the truth, it still is, but how long it will last, I don't know.
It's not that Hollywood has never offered an olive branch to China filmmakers. However, judging from the cases of Shang Qi and Mulan, people not only didn't like it, but also scolded them all ... Later, others didn't have to make useless attempts. After all, they could at least play the instant universe by themselves.
When The Resolution to Break Up and Drive My Car were released in the United States this year, the audience ratio was 5/5 for Asians and 5/5 for other ethnic groups. However, the audiences of domestic films such as Moon Man and Miracle: Stupid Child are still confined to overseas students and overseas Chinese ... Many people attribute the gloom to the epidemic.
however, the epidemic is actually an opportunity.
During the epidemic, it seems that everyone is trapped in his own house. In fact, the increase of internet use time has made the world closer.
Therefore, Squid Game became a hit. BTS and Blackpink have also successfully opened up their popularity overseas through the popularity of TikTok.
I finally got a tool, but in the end it benefited others.
What's more, 22 and 221 were the most chaotic years abroad, and many films were stopped because of the epidemic.
by rights, this should be a good opportunity for us to overtake in the corner.
According to the successful routine in previous years, we made up Changjin Lake 2, Hug You Through the Cold Winter and Wan Li's Return in a short time ... There were many successful works, but they also consumed the last enthusiasm of the audience.
Entertainment is like this, and so is sports:
There are many big names in the Super League-full of confidence in naturalization-only after Lei Wu studied abroad and the World Cup qualifiers did he find the gap-envious of Sun Xingmin's golden boots-a stagnant pool in the league
The development track of football is strikingly similar to that of movies ...
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Of course, there is no need to be too pessimistic.
even in this market, IMAX signed a list of nine screens with Wanda last month. A few days ago, The Hollywood Reporter also said that IMAX was optimistic about the recovery of the China market. Whether this is inside information or not is unknown to us.
in p>222, it can be regarded as the result of China's movie "Touching the Fish for Several Years". But everyone woke up, and it is not impossible to build a new world in this stagnant water in the next few years.