Personally, I am not optimistic about the development of this software. Because the competition in the current Internet era is too fierce, especially in the audio social field, it is very fierce. Alibaba will undoubtedly face strong competitive pressure when it launches this social software. If this software does not have strong advantages and strong brand influence, then this software may be eliminated by the market at any time.

Because there are many strong competitors in the market in this field, such as WeChat, Himalaya and other software. MeetClub is an audio social application software. If you want to overtake in corners, you must have good countermeasures. However, Alibaba's strength is not in the field of audio social applications, but in the field of e-commerce. Therefore, MeetClub can quickly occupy the market, but it still faces many difficulties.

First of all, I definitely recognize the strength of Alibaba. Because Alibaba is very powerful and has very advanced technology, this software must have a high competitive advantage. However, if you want users to completely fall in love with this software, you need to spend a lot of money. However, competitors have been rooted in this area for a long time and have very strong competitiveness, so spending money may not necessarily achieve actual results.

So I personally am not that optimistic about this software because the competitors are too strong.

Why does Alibaba want to get involved in the social field?

Everyone knows that Alibaba is mainly an Internet company that provides an e-commerce platform, and now e-commerce has developed into the field of social e-commerce. Since social e-commerce is a major development trend, Alibaba chose to enter the social field in order to maintain its e-commerce status.

I know from online research that Alibaba has made several social software, but the results were not very good. None of them were able to gain a foothold in the social field, and they all ended in failure. However, Alibaba is unwilling to give up this area for the development of its own e-commerce business, so it will continue to try. Finally launched the MeetClub audio social application.

If it does not involve the social field, Alibaba’s development will definitely be greatly restricted. Once its development is severely restricted, its advantages will slowly diminish, and in the end it may be replaced by other companies. Therefore, for the sake of the company's survival, Alibaba will never give up on this social field and will definitely persist to the end.

Summary: The elimination rate in the current Internet era is very high. In the words of Jack Ma, there are no companies that are too big to fail, only companies that are too good to fail.