The cultural industry refers to all production and services that can be traded to improve the quality of human life, especially spiritual life. Broadly speaking, media, cartoons, film and television, entertainment, games, tourism, education, Internet and information services, music, drama, art museums, etc. are all bright members of the cultural industry.
In 2010, the added value of legal entities in my country's cultural and related industries reached 1.1052 billion yuan, accounting for 2.75% of the GDP. The structure of the cultural industry continues to be optimized, with the added value of the cultural service industry accounting for 53.7% of the added value of cultural industry legal entities. In 2010, various emerging cultural industries developed rapidly, among which strategic emerging cultural industries such as online publishing, mobile publishing, animation online games, and digital printing grew Speed ??is over 50. In Beijing, Shanghai, Guangdong, Hunan, Yunnan, Hubei and other places, the added value of the cultural industry accounted for more than or close to 5% of the national economy in 2010, and the cultural industry has become a pillar industry for local economic development.
In 2011, the total scale of my country's cultural industry increased steadily, and the industrial structure was gradually adjusted. In 2011, the national movie box office reached 13.115 billion yuan, an increase of 28.93% from 2010, of which domestic film box office accounted for 53.61% of the total box office for the year; the total annual output of the press and publishing industry exceeded 1.5 trillion yuan, and a new national press and publishing industry base was built 5; the scale of the Internet and mobile online game market further expanded, with 585 domestic online games registered throughout the year, a year-on-year increase of more than 200.
In the past ten years, the central government has successively issued the "Outline of the Tenth Five-Year Plan for the Development of Cultural Industry", the "Outline of the National Cultural Development Plan for the Eleventh Five-Year Plan Period", the "Outline of the National Cultural Development Plan for the Eleventh Five-Year Plan", and the "Outline of the National Cultural Industry Development Plan". Policy documents such as the Report of the 17th CPC National Congress, the State Council’s Cultural Industry Revitalization Plan, and the Ministry of Culture’s Guiding Opinions on Accelerating the Development of the Cultural Industry vigorously promote the development of the cultural industry. On October 25, 2011, the Sixth Plenary Session of the Seventeenth Central Committee of the Communist Party of China issued the "Decision of the Central Committee of the Communist Party of China on Several Major Issues Concerning Deepening the Reform of the Cultural System and Promoting the Development and Prosperity of Socialist Culture", which clearly proposed the Building the cultural industry into my country's pillar industry has established the grand direction of deepening the reform of the cultural system, promoting the development and prosperity of socialist culture, and building a powerful socialist cultural country. The introduction and implementation of the above series of policies will surely promote the sustained and rapid development of China's cultural industry.
The cultural industry is one of the industries with the best return on investment. The profits of various industries in contemporary society are mainly realized by leading independent innovation and technological progress, and the cultural industry is a category with independent creation and high technological content; coupled with the role of policy factors and market factors, the capital profitability of the cultural industry is relatively High, the investment boom in the cultural industry will exist for a long time; finally, from a consumption perspective, cultural products are a growing consumer hotspot.