individual psychology refers to the psychological phenomenon and behavior law of individuals in a specific social organization. The psychological phenomenon possessed by individuals can be summarized into three aspects: cognition, emotion, emotion and motivation, ability and personality.

through the study of individual psychology, we can understand and grasp the reasons of individual behavior in management activities, further predict and control individual behavior, fully tap individual potential, stimulate individual work enthusiasm, make individual psychology and behavior conform to management objectives, and realize scientific management.