Current location - Music Encyclopedia - NetEase Cloud Music - Characteristics of Zhongyin Art School
Characteristics of Zhongyin Art School

In terms of artistic research and practice, the school has summarized a set of "natural music teaching system" with independent property rights suitable for music teaching. Natural music teaching emphasizes understanding through training and implementation in stages. Instead of incorporating too much professional music knowledge first, natural music teaching has formed a complete teaching material and teaching implementation system, and has achieved good teaching and social effects through practice testing.

In terms of school running experience, modern enterprise management mechanisms have been fully introduced and IT technology has been comprehensively upgraded for the operation and unified management of franchise institutions. The senior management team of Zhongyin Art School all come from the education and education industry for more than ten years. Teaching and managing front-line professional managers, and forming the company's unique people-oriented corporate culture:

Company mission: let art improve people's quality of life

Company value concept: team win, Talents are capable

Team working methods: focus, professionalism, simplicity, sincerity, communication, trust

Alto's strong teachers: professional, dedicated, sincere and stable!

Zhongyin Art School is active with a team of full-time teachers with rich teaching experience and many well-known experts and scholars in the industry. Alto teaching system training courses have high requirements for the comprehensive quality and professionalism of teachers, and a professional, dedicated, sincere, stable teaching staff and good team spirit are the guarantee for the quality of alto teaching. After graduating from the Conservatory of Music, teachers of Zhongyin Art School will undergo a three-month professional evaluation and six-month teaching training. They must abide by teacher ethics, teaching affinity, work enthusiasm and sincerity, and be dedicated to students. Responsibility will be an important area of ??overall quality assessment. Zhongyin pays attention to the teaching assessment and improvement of professional quality of teachers. It holds regular teaching seminars as a platform for teachers to exchange teaching experience. Every month, it hires famous experts in various majors to conduct seminars on music, educational psychology, pedagogy, and classical culture. Cultivation and other lectures provide specialized training for teachers to improve teaching standards to ensure that the alto teacher team is competent, stable, professional and dedicated.

Zhongyin’s high-quality teaching staff: confident, honest, diligent and dedicated!

Talent is the greatest wealth. In terms of talent management, Zhongyin focuses on people-oriented, emphasizing being kind to others, creating a relaxed and trusting working atmosphere, and cultivating employees' comprehensive character and quality of self-confidence, integrity, diligence, and dedication. Zhongyin gives employees every opportunity for development, constantly cultivates employees' self-confidence, sense of responsibility, initiative and enthusiasm, and makes plans for the development of Zhongyin. Both teachers and staff are encouraged to speak freely and value every suggestion they make in order to formulate and implement a more reasonable alto development plan. Alto has changed the life trajectory of many people, and working at Alto will be a new beginning in their lives. In this process of changing lifestyles and environments, both those who left Zhongyin and those who stayed behind have many touching and vivid stories, including laughter, tears, achievements and mistakes, and more importantly, continuous learning. and growth.

Meeting is fate, knowing each other is fate, and everything accumulated over time will become beautiful memories.

Alto Column

China Music Network has a main music education website and 10 music resource sub-stations. The main music education website covers professional teaching such as vocal music teaching, piano teaching, and music appreciation. and more than 10,000 music popularization papers, and has 10 sub-stations including classical music audio-visual, classical music download, popular music audio-visual, Beiyin Forum, netizen covers, online teaching, musical instrument mall, tutoring center, etc., with huge music resources , especially in terms of music resources and music teaching content, it is second to none in the country.

Alto Education

China Music Network has a large number of expert and teacher resources, and makes full use of these resources to promote the popularization of classical music. A series of adult music cultivation training activities have been carried out successively, vigorously guiding tasteful adult entertainment methods, and encouraging adults and teenagers to seek personal hobbies with social value. While promoting music education, Zhongyin Network also actively organizes experts to conduct music teaching activities in enterprises, institutions and remote and backward areas, which has produced huge social benefits. Not only has it improved music education in backward areas, but at the same time, experts' music popularization lectures have brought more people into the door of classical music and made a great contribution to the popularization of classical music.

Alto Teaching and Research

Actively assist the institute’s teaching and research work. In response to domestic music education issues, it has successively developed a series of innovative teaching methods such as piano and vocal music. It not only actively promotes It has promoted the systematic development of domestic music teaching and also filled the gap in the absence of Chinese-style teaching in China. China Music Network is vigorously assisting in the promotion of these teachings at home and abroad. At the same time, alto experts are also committed to teaching research on popular education. Through teaching research, many professional teachings in music schools have become simple and easy-to-understand teaching content with universal promotion significance, so that many amateur music lovers can benefit from it.

Zhongyin Activities

In order to make full use of its network resource advantages, in early 2005, it cooperated with China Netcom Group Corporation to launch a series of music promotion activities "Broadband Changes Life", using Netcom's Voice teaching equipment, organizing famous domestic educators, singers, and performers to conduct free online teaching activities.

At the same time, China Music Network has also hosted and co-organized many music competitions and concerts and other activities, and has successively organized activities such as the "Capital College Students Symphonic Music Season", "Hong Kong Choir Beijing Special Concert", "National Children's Piano Competition", etc. Currently preparing for the "National Television Grand Prix for Middle-aged and Elderly People", "Beijing Community Singers Competition", cooperating with CCTV Children's Channel, and participating in the recording activities of "Famous Teachers" and other programs.

Alto Monthly

It is a professional music publication, mainly targeting students, teachers and music lovers from various conservatories. The online version currently has a circulation of 100,000 copies. Mainly include: piano teaching papers, vocal music teaching papers, record reviews, introduction to classical music, teaching stars, celebrity recommendations, musical instrument evaluation, parent communication and other columns.

Zhongyin Publicity

Zhongyin has cooperated with a number of newspapers and periodicals, and was responsible for the establishment of a music media alliance to organize the media for unified event planning and publicity. Current cooperative media: CCTV, China People's Broadcasting Station, Beijing TV, "Piano Boy", "Music Life News", "Piano Art", "Cultural Weekly", "Little Performer", "Legal Evening News", "Metro News" "Main Line", "Music Weekly", China Light Music Society, China Guitar Association, etc. At the same time, the alto cooperates with China Foreign Performance Company, Chinese Ticketing and other units to vigorously promote China's theatrical performance market.

Zhongyin Art School

The Zhongyin Art School under the China Music Network currently has more than 2,000 students. The training projects cover part-time training for children and adults, professional teacher training, Professional master classes, etc. Most of the training content adopts unique, innovative teaching methods with independent intellectual property rights. Many teaching methods are leading domestic and international teaching systems and have very good teaching effects. At present, the six training branches of the Central Music School are distributed in various areas of Beijing. In terms of vocal music, instrumental music and other training projects, it has become the most professional and largest music training school in Beijing.

Zhongyin Tutoring

Has more than 2,000 professional teachers from various professional music schools, providing comprehensive and professional tutoring information services. It is currently opening a nationwide tutoring service network to provide the majority of Students recommend excellent teachers and are organizing professional teaching training for music teachers across the country to guide teachers to conduct professional, standardized and unified teaching, and comprehensively improve the level of music teaching in our country.

Alto Sales

We cooperate with major well-known piano shops and represent more than a thousand types of musical instruments, creating more industry opportunities for piano shops. Zhongyin has invested a lot of money to establish a professional musical instrument mall. Its influence, clicks and professionalism are second to none in the country. The prices of musical instruments registered in the musical instrument mall affect the sales prices of musical instruments in Beijing and even the whole country to a certain extent. Group purchases of musical instruments are organized regularly. It was well attended and had a strong influence.

Zhongyin Cooperation

While relying on the influence of the Zhongyin network for rapid development, the Zhongyin Development Department also relies on its own strength to establish various levels of training cooperation and enrollment agency networks in Beijing. , currently more than 100 agents and admissions staff of Zhongyin are engaged in various cooperation and publicity projects. Cooperation projects include: organizing various artistic performances and competitions, assisting in the establishment of corporate culture, employee training, and training admissions agents, etc. At the same time, the Alto Propaganda Department also uses its own resource advantages to carry out singer packaging, star teacher promotion and other activities to provide better development space for outstanding actors and teachers.

Zhongyin Network

Currently, there are more than 50,000 daily clicks on the Zhongyin homepage, and the total number of daily clicks exceeds 500,000, which has a huge publicity effect. Keywords such as music training, vocal training, musical instrument sales, piano tutoring, etc. rank first in major domestic and foreign search engines. Relying on Zhongyin Network, we have successively established training, tutoring, sales and other related businesses, with remarkable performance. The advertisements published by some companies on their websites have extremely obvious publicity effects. Because China Music Network has huge music resources and various activities, it plays an important role in various professional colleges and music lovers, and has a high reputation. In order to improve the popularity of music. At present, Zhongyin.com is actively expanding the audience of the website, making the website compatible with the dual characteristics of professional music education and comprehensive entertainment, and leading more ordinary people to enter the door of music. All the work of Zhongyin.com is going on smoothly. Due to its achievements in popularizing music education, it has attracted more and more attention from the industry and relevant departments. I believe that Zhongyin.com will get better and better and truly serve the music education industry. Contribute to the basic music education in our country.

Zhongyin Service Model

Zhongyin Education is based on the Institute of Classical Innovative Music and Art, relies on the Zhongyin Art School, and uses online publicity as a means to serve the society in an all-round way The artistic needs of the masses.

The service content includes three major items: instrumental music sales, art training, and art research and promotion.

In terms of instrumental music sales, Zhongyin is gradually establishing itself as an instrumental music firm and cooperating with a large number of upstream manufacturers to form and improve a B-C e-commerce model, including one-way services such as instrumental music pricing, testing, customization services and distribution services. .

In terms of art training, Zhongyin Art School holds regular classes, and more than 10,000 students experience and enter the art palace every year. Zhongyin has the most authoritative say in solving high-pitched sounds and running away. and the most successful experience accumulation.

In terms of art research and promotion, through regular activities, performances, and reports, we maintain continuous communication with communities, government agencies, early childhood education bases, and the media every year, experiment and promote teaching methods and teaching research results, and A series of achievements have attracted the attention of society.

Alto organizational structure

Experts from the Classical Innovation Music Art Institute:

Dean: Yang Jingchun (music educator, theorist, founder of Chinese natural music teaching System)

Vice President: Zou Benchu ??(famous vocal educator, author: Shen Xiang Vocal System)

Director of Vocal Music Research Institute: Shi Weizheng (famous vocal educator, singer , former dean of the Tianjin Conservatory of Music)

Director of the Piano Research Institute: Lu Mei (famous piano educator, former director of the piano teaching and research section of the Central Conservatory of Music, professor)

Director of the Institute of Wind Music: He Zong (famous horn player, chairman of the National Wind Band Association, former director of the Orchestral Department of the Central Conservatory of Music)

Director of the Institute of Folk Music: Chen Chaoru (master of Erhu performance, education Chairman of the National Erhu Association, he has trained famous performers at home and abroad such as Min Huifen, Song Fei, Chen Yaoxing, etc.)

Music Salon Artistic Director: Wu Shiyin (famous tenor singer, social activist )

In addition, there are more than 20 full-time professional teachers and more than 100 part-time teachers, who can promptly meet customers' different levels of teaching, performance, rehearsal and coaching needs.

The company's official website "China Music Network' is one of the earliest comprehensive music information websites in China. It has many columns and timely updates of information. It is an information distribution center for all kinds of music and art lovers; currently, the home page is clicked every day With more than 50,000 hits and more than 500,000 daily clicks, it has a huge publicity effect; popular keywords such as music training, vocal training, musical instrument sales, piano tutoring, and art education are naturally ranked among the major search engines at home and abroad, ranking firmly in the rankings. Top three.

CCTV, China People’s Broadcasting Station, Beijing TV, etc. have conducted many special interviews with the China Music Art School; today, when people are particularly thirsty for art, the China Music Art School, with the help of all sectors of society, Will lead to new rapid development!