There are several reasons why music can greatly attract consumers: music is the art of sound and hearing. Voice can chase people, can be forced to listen to their ears, and within the distance that can be transmitted, no one can escape whether they like it or not; Vision, on the other hand, has no such enthusiasm and is unwilling to see. Just close your eyes or distract yourself. Neither words nor sculptures have the power of sound. Nowadays, radio, movies, television, multimedia computers, MP3 and other "auditory" media widely exist, which provides material conditions for the spread of music and makes music almost everywhere in our lives. The popularity of music makes the music bearing the information of enterprises and products penetrate into every corner of society and be contacted and accepted by consumers.